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At first glance, this sounds like it falls into the "too good to be true" category. Has anyone ever heard of something like this? (I can PM the company name to anyone interested.)
It is good content, relevant, a good addition to the site really. It is also a full page low key ad of course, but they checked out as a quality outfit, the content checked out (We couldn't find that is was ripped from anyone.), and we sold the page on a per year basis. Already have year three price set, and they did a second page on the site as well.
Found money for me, no issues with quality of content, association with company, and such. We refer a modest amount of very targeted traffic, and I expect that their conversion is pretty good. It's not a niche that we want to be selling in, so no problem. It's probably better for them than for us, but we wouldn't be doing anything with it otherwise, and nothing more than some due diligence invested, so quite happy.
Make sure you know what website you're linking to before you agree to anything, cause linking to anything the search engines think is dodgy could end up hurting you.
I know a lot of the paid link companies are finally wising up and looking for ways to embed links inside the content (not just not just anywhere like a footer or sponsorship section or resource section) on pages with content relevent to the link text their 'advertisers' are trying to 'promote'. 1) They are more valueable which means they can charge their clients a higher monthly fee for the link, and 2) it looks natural and will be hard for Google to detect as a paid link.
Where do I sign up? ;)
PS: When I first started doing SEO and heard about paid links, this is EXACTLY the way I pictured that it worked. Boy was I wrong.
[edited by: ZydoSEO at 7:34 pm (utc) on Nov. 25, 2008]