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YouTube plans to share profits

Will ‘King Hurley’ really share video riches?

6:51 pm on Jan 27, 2007 (gmt 0)

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joined:Feb 25, 2003
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One of our recent announcements, we are developing technology, we are implementing audio fingerprinting, we will be able to identify the music that people are using in their videos, when this music is identified, the labels will be notified they’ll have the ability to claim that content and generate revenue against that piece of video content, and then the user has a free and legal way to be creative, its really opening up a market that didn’t exist before. Music that people would mix to videos…with our platform they will have a new market opportunity to generate revenue with that material.