"Support Our Work" vs. "Make a Donation"

Which gets more clicks?

[tlhmh1]

I work for a non-profit organization and want to put a link for donations on the homepage. I'm curious as to what would be more effective:

SUPPORT OUR WORK

This would lead to a page where there would be a list of several ways to help our work:
1) Make a Donation
2) Link to Us
3) Email a Friend
4) Etc...

Or would it be more effective to use:

MAKE A DONATION

This would either lead to a page similar to the one described above, or lead directly to a donation page.

My question is, which one do you think will get more clicks?

[europeforvisitors]

I think "Support Our Work" would get more clickthroughs, assuming that you had a blurb under the link that said "Make a donation, link to us, or e-mail this page to a friend" or something similar.

[JonB]

i think support our work would get more clicks. "Support" would get moreclicks becasue peoplewantto help and they are wondering HOWcan they help so they click. many want to help but not many want to make (money) donation. So if you say "make adonation" then you will "scare" away all others who want to help in differnt way (point link to you etc).

but clicks are not all, imporenmtat is how many decide to help.maybe from 100 people who click on "support" 20 will make a donation. if you put "make a donation" then maybe only 20 people will CLICK and make a donation whcih is the same in the end. only thing that out of 80 others whcih you get in "support" maybe they help in other way.jsut thinking ,i dont have experience in NP sites.

[dcheney]

On my site I call it "How Can I Help?"