Forum Moderators: not2easy
A friend of mine has a site and he had a funny first person story about how he found out about a particular product on the home page. He decided to test the site and took the page down and took the customers directly to the shopping portion of the site. With the page up the sales were about 10 times what they were without it.
What he was up to was using humor as filler so as to get you to click to the next page so that he could serve up some more pop-ups.
"Perl uses plenty of metacharacters. In fact, you'll wear your keyboard pretty evenly during a night's perl hacking. I think it is safe to say that Perl uses every possible keystroke and shifted keystroke on a standard US PC keyboard."
<link snip - think the post stands well without it>
Anyone knows the spice I need to add?
[edited by: paynt at 1:47 am (utc) on Aug. 18, 2002]
be yourself...if you wouldn't normally make a joke in a particlar context then don't force it in order to try to be funny...it will only come over as out of character
use your own sense of humour...don't try to predict how an audience will react...you are pretty much bound to get it wrong...put the humour there because YOU like it, not because you think somebody else might
don't rely on a joke working every time
never use a joke that doesn't help towards the purpose of the web site (though sometimes simply lightening the mood may be sufficient reason)
get the mood right first...don't try to shoehorn jokes into an otherwise formal piece of writing
decide how the joke is to be delivered and give it the correct context...for example it may have a feeling of whispering behind somebody's back...or it may be delivered as a chalenge...but whatever the mode of delivery, it has to sit naturally in the surounding text
two things from a different context may help too
Somerset Maughan..."murder your litle darlings"...meaning take out anything you utterly love but which doesn't advance your purposes...he used it about writing, it applies very strongly to comedy
Pady McAloon..."the most eloquent way to speak or to pray, is straight from the heart"...it's also the best way to be funny