I personally like the "Become a fan" lingo. But oh well.
2:51 pm on Apr 1, 2010 (gmt 0)
A subtle change, but perhaps a lower threshold for a user action? Less of a "commitment?"
3:08 pm on Apr 1, 2010 (gmt 0)
I was never a fan of "Become a Fan" myself, especially when you have members that you barely know asking you to become their fan. Seemed kind of silly to me.
5:53 pm on Apr 1, 2010 (gmt 0)
It will be interesting for sure, since so many folks have invested in the "become a fan" terminology. They have custom buttons made, custom instructions/text, links/newsletters, etc all referencing "become a fan". I've seen some companies even put it in their print ads in magazines, etc.
Definitely a lower threshold. We'll all hopefully benefit from it.