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As part of an ongoing effort we've had underway to address the quality of third-party ads running inside applications, we wanted to offer some clarifications, reminders, and information on our actions.
First, deceptive ads are a widespread issue on the Web and one we fight aggressively. This battle is not new and it’s far from over. We faced stimulus scam ads on our own system earlier this year and pushed them off the site with rigorous enforcement. We did the same months later when deceptive ads from third-party ad networks appeared in applications. We’re doing that again now as we see them appear in the form of offers.
These are so transparent as to be silly, but I wouldn't expect reputable sites to allow them. Surprisingly, plenty of big sites do.
Secondly, I would never run ad placement on sites like Facebook, simply because those who use the likes of Facebook are either trying to sell their own wares, or end users aren't at all interested in spending any money.
Facebook's attempt at public relations is pretty transparent in this regard. Deceptive advertising pays the rent, and Facebook knows it.