Forum Moderators: skibum
Where can I buy the cheapest PPC traffic? I have quite a wide discretion in the choice of keywords to go after right now. I'm looking for something as low as a cost per click as possible.
Thanks for the suggestion. That's actually a much larger scale than what I need for this project. I only need to buy about 1000 clicks per day for a couple of months for health related topics and products, and non-competitive keywords are just fine.
Expect to pay somewhere in the ballpark of 7-12$ per day to get your 1000 page views based on a 10,000 views package. (about $0.001 per view)
Keep in mind that this traffic is generally next to worthless due to it's highly untargeted nature, and the fact that people are incredibly quick to close any kind of pop window. (whether over or under)
It's going to take a lot of work to build a huge keyword list of low bid phrases (1-5 cents) , and of course most will bring you *very* little traffic. You'll probably need a list of at least 500 keywords to make your goal with exclusively cheap bids. Even at Overture's low end of .05 cents you'll be paying $50 per day to make your 1000 clicks quota.
While other PPC engines have lower bids, they also provide very little traffic by comparison.
Why are you willing to settle for value-less traffic... just to put on a false show for a client?
At 25$ to 50$ per day you could be bringing in loads of highly targeted traffic from select text ads and niche ezine advertising that is more than just "filler".
Heck, even if you can manage to generate your "filler" traffic at just a penny a click, that's $300 per month that could be better spent on genuinely targeted advertising which yields conversions rather than just artificially padded logs.
It's for a client site and those are the client's requirements -- to just increase traffic. They have their own business reasons for this.
My main job is to just make extra content pages and more indexable product pages for them. However, it's going to be a month or two before the new pages are online and indexed by the search engines. So I was looking for some short term, low cost, ways to generate traffic for them for the next couple of months. Odd as it may seem to most of you, since conversions are not their priority right now, there's no point in paying extra money for highly targeted traffic.
If PPC isn't the best way to go, then any other suggestions would be appreciated.
Make him clarify what kind of traffic he wants, who does his site target. As you know it's much better to get 1 visitor who will become a prospect than 1,000 visitors who quickly look to close the window. Pay 25-50 cents per visitor on a good PPC search engine like Google AdWords, make sure you have a feedback form or at least a mailto link if your site is not ready for sales. Your client will receive emails from prospects and he will love you forever! :-)
I've been there many many times ("I just want a lot of traffic") and I will never make that mistake again.
I would go for cheap clicks and less searched for keywords sticking to the biggest PPC players such as Overture and Google.
Just my 2 cents :)
Think outside the box. There are many reasons people may want to show that they get lots of traffic to their web sites beyond increasing orders. Orders are not the only way to make money from web sites. And making money isn't always everyones prime objective for their web sites.
A few reasons come to mind:
1, Show potential buyers the volume of traffic the site gets!
2, Very common trick used to get 2nd round funding from VCs.
3, Justifying someones Job/existence (look how much traffic the site gets)
these are just 3 reasons I can think of in 30 seconds, sure lots more out there.
Shak
(the above is based on the fact that MOST, and I mean MOST (NOT all) people involved in running websites do NOT have a clue about whats going on. Obviously any Webmasterworld member would be looking at logs, conversion rates, spider visits etc, and not just traffic).
See Shakil's post above.
>If all you want to do is show increases, maybe you should > think out the box
I'm not interested in doing anything the least bit shady at all - no clicking software, rooms of paid clickers in the Ukaine, etc. I just don't have to have super targeted visitors for this client at this stage of their project.