Forum Moderators: skibum
Due to the number of people using popup blockers, we are about to lose a huge chunk of ad revenue. (Incedentally, they we run 1 popunder that is only shown once per session - didn't want you to think we are one of the junk dealers).
Anyway, I have realized that we have to abandon this method of advertising and intersitials may be the answer that will allow us to keep our advertiser.
The problem is that I am clueless as to how to implement these and I was wondering if anyone can tell me how to deliver them. Our ad management software does not do this and I have no idea where to start.
Thanks!
[edited by: rogerd at 5:59 pm (utc) on May 27, 2005]
[edit reason] No URLs, please... [/edit]
We just abandoned PHPAdsNew.. It is way too clunky and confusing to use. But you are right when you say that it can do that. I think I will need to work with the author of our new software and see if they can add this feature.
I don't think forcing popups is an option. I have read countless posts from people who have tried it and it didn't go well and many posts from angry people who have been exposed to this.
Personally, I believe that if someone visits our sites (which are very content rich and completely free) they should have to deal with whatever advertising we choose to deliver. On the other hand, I am too beaten down and don't want to deal with the headaches and lost visitors.
When a visitor browses to a new page the script can run a random number routine and x percent of the time redirect forward to the interstitial page. Then the interstitial page itself can have a history (-1) link which goes back to the page which the visitor was originally intending to visit.
This has an added advantage in that if the visitor uses the back button from the page they eventually land on, they will not pass through the interstitial page (which could be annoying), they will simply go back to the page before.
The setup is like this:
Page 1 -> Page 2 with script -> Interstitial
But the visitor experiences:
Page 1 -> Interstitial -> Page 2
You could create interstitials really easily with javascript.When a visitor browses to a new page the script can run a random number routine and x percent of the time redirect forward to the interstitial page. Then the interstitial page itself can have a history (-1) link which goes back to the page which the visitor was originally intending to visit.
This has an added advantage in that if the visitor uses the back button from the page they eventually land on, they will not pass through the interstitial page (which could be annoying), they will simply go back to the page before.
The setup is like this:
Page 1 -> Page 2 with script -> interstitial
But the visitor experiences:
Page 1 -> interstitial -> Page 2
I'm looking into the possibility of interstitials as well, and I'm not to sure how well this would work for a larger site. What happens when an old in-house campaign ends, and one wants to replace it with a new campaign? Having to go in and manually change 10,000 pages with javascript code on it could take a while. Using ad management software that can handle interstitials would make the most sense in this situation. As such, is there any non-clunky, non phpnews software out there that is up to the task, and costs less than $1,000?
Having to go in and manually change 10,000 pages with javascript code on it could take a while.
Yes, it would take a while, I agree - though arguably a global search and replace tool would make short work of it. But, in any case, I suggested a solution which would only require having to change a single page.
As such, is there any non-clunky, non phpnews software out there that is up to the task, and costs less than $1,000?
I did discover that phpadsnew does them, but I can understand why nobody would want to use it.. It is really poorly designed from a navigation and useability standpoint.
I switched from that to AdPeeps, which is a really good and affordable ad manager. Unfortunately, I don't think it supports interstitials, but I am going to double-check with the company and see for sure.
Of course an ad server like PHPAdsNew or their somewhat different (better?) version, MaxMedia Manager, would do this in a better fashion.
Dan
