Forum Moderators: skibum
Does anyone have any idea? How does the content partnership for videos work.. We have a social networking site, and have great video content, that we would like to share with other websites.
Any suggestions on what the compensation model can be?
Cheers..
Are they original - or are you a risk of a youtube-type copyright wrangle?
Unless your TOS made it clear to them that you might 'sell on' the videos, you may find it very difficult to do it.
And with so many sites offering free videos, I'm not sure how you'd hope to monetise them, anyway.
The vidoes belong to the site as well as members. It is Free Videos. The objective for the merchant in this case, is to obtain ad revenue through ads displayed pre-roll the videos.
The benefit to the affiliate would be increased page views.
Do the videos belong to the site - or to the individual members?
What I am looking for any suitable models for Content Partnerships
That is not easily possible in law.
The video belongs to its creator, unless they hand over those rights. So they do not belong to you unless the creator says so. And then they no longer belong to the creator.
There are ways around this with licensing systems, but the key to it all is that your site has a clear policy that your submitting members understand ... otherwise you will be risking major problems with rights.
You'll need to think carefully about your business model; unless your stuff is porn, YouTube and many others will be allowing sites to embed with no pre-roll ads, which they find preferable (though YouTube's system may be worse ... we'll see!).
If you do have clear ownership, then an embedding system like YouTube's has to be the easiest way; no complex deal, and the owner does the hosting. You get your ads seen, the other guy gets content, the visitor gets to see videos and may reward you or the other site with business and/or return visits.
Keep it simple!
