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How Do You Properly Promote An Affiliate Site?

Promotion of an Affiliate Site. Need help.

         

frenzy77

1:21 am on Nov 24, 2006 (gmt 0)

10+ Year Member



Hey guys:)

I have seen sites that say they will not accept Affiliate sites Requests for Reciprical links. So my question is then, how do Affiliate sites then properly promote themselves to get high results?

I ask because if some will not link to them, then how do they rank so high?

*I have seen affiliate sites that are Ranking high in search results and some are on the 1st page results.

Do they just blog alot? *By the way, some do not even have any kind of Good Content. So how do they do it?

->Any advice on what type of *Promotional methods* can be used to Promote an "Affiliate" Site? A small list would be great:)

Well, thanks guys for your input:)

frenzy77

Marcia

1:38 am on Nov 24, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Some small directories exclude affiliate sites, but some do take them. There aren't too many good ones around, but there are some.

One way around the affil recips is to exchange with other affiliate sites that offer some value to visitors. Not easy to find, but not impossible.

vite_rts

2:03 am on Nov 24, 2006 (gmt 0)

10+ Year Member



I am curious about this too, would you mind pm me the url of a high ranking affiliate site, I suspect i know how they do it,

i'll post what i find here , might be good, might be rubbish, but we can all have fun picking over tha details :-)

Marcia

2:26 am on Nov 24, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



>>we can all have fun picking over tha details

I don't think so. What if it were to be your site picked apart (or one of mine or another member's)?

vite_rts

3:19 am on Nov 24, 2006 (gmt 0)

10+ Year Member



I mean the results of observing the site, you know discussing the merits and demerits of the site's technique,

An intellectual examination of the findings

eljefe3

5:13 am on Nov 24, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



>>I mean the results of observing the site, you know discussing the merits and demerits of the site's technique,

An intellectual examination of the findings

We don't do that here. we're not here to analyze individual websites nor their techniques. This forum is for discussing advertising and making money in affiliate programs, so let's try to stick to that.

Quadrille

10:14 am on Nov 24, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



How do Affiliate sites then properly promote themselves to get high results?

For the affiliate, rather than the parent, the problem is that there are thousands of almost-clone sites to compete with.

Your problem is not so much 'how to promote the content' - that's a matter for the parent - but how to stand out from the crowd.

And the answer is really horribly simple - unique content. If your 'site' is a subdomain or page of the parent site, and you have no FTP access to it, then your options are, er, limited.

But if you are given the content, and allowed to use it on your own domain - with your own host - then you can build extra content to build a better site, serving potential visitors better, and being better found by the SEs.

No Quality Directory will list one of 7,000 clones (and you really cannot blame them for seeking the parent, be honest ;) ). But many quality directories will list quality sites that happen to be affiliated.

What you add depends on your affiliation; local interest, background info, product history, discussion of competing products (honesty pays!), scientific info ... you'll think of something.

vite_rts

11:30 am on Nov 24, 2006 (gmt 0)

10+ Year Member



@ Eljefe
Apologies Mod

Now, that I got your undivided attention, can you tell me,

In you experience is it

1, Posssible to make money with a merchant who appears to have a ferociously effective web presence, they top the SERPS everyhere for virtually any keyword combo i can think off

2, do people make money with the really big affiliate networks, i am not seeking a recommendation here, just wondering

3, having flushed a lot off my ppc fund down the toilet, I now entirely SEO dependent, do you find that your affiliate adverts must be related to the topic of the site? The answer sounds obvious, but can you sell credit card memberships on a site about say,,,Dating

4, Would you prefer commodity goods, low commission items sellers, or premium goods, high commissions per sale merchants

I am hoping that it gets easier if one starts to make money

ska_demon

12:04 pm on Nov 24, 2006 (gmt 0)

10+ Year Member



frenzy77

Some of the top affiliate sites are not run by a lone aff. These sites have a pretty full on business model and a team of field specific affiliate marketers, programmers, marketing experts, content writers and so on. It is very hard to compete with such organisations especially when the odd bit of black hat malarky is thrown in as well.

It's not all about link building and blogging, rather creating routes into your site.

Go do a link:site command at Yahoo for a major, ahem 'shopping' site. You will see that the majority of inlinks are from 1 review site. So how do they get the links? They own the review site!

Who writes the reviews, not them that for sure. Get the public to write the content for you and then link out to your products.

Brilliant!

On a smaller, lone affilate scale....

Write a review on one of your products and submit it to a review site with a link to that product. 1 free link to you with no need to reciprocate.

You get the idea?

Now write (or employ someone to write) 100 reviews under various pseudonyms. Bingo!

Just a thought ;oP

Ska

Beagle

4:14 pm on Nov 24, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



...do you find that your affiliate adverts must be related to the topic of the site?

Up until a few weeks ago, I would have had a very cut-and-dried, sure-of-myself answer to this (which, in many cases, is a signal that it's incomplete). Possibly affected by the fact that my affiliate sites are very niche-related, I'd never found it possible to sell non-niche-related affiliate products, even though I'd tried a number of what I thought could be good crossover ideas. My answer would have been "don't waste your time."

Then amazon tested their new Omakase ads (where amazon decides, based on site content and viewer's browsing habits, what to display) and hi-jacked a number of my site's recommended product links for the purpose. I wasn't too concerned, because I never made any sales through the recommended project links anyway (links that rotate items based on a keyword or category that I supply rather than linking to a specific product). I laughed at some of the bizarre products the Omakase ads came up with, as I saw absolutely no connection between them and the content of the sites. I was surprised to find that some of those bizarre items were actually being bought! Not in huge numbers, but more than I'd ever sold through my (supposedly) more targeted recommended product links. The Omakase ads, or any other non-niche-related ads, will never replace my direct product links, as those still make the vast majority of the sales, but I may do more testing on my own by substituting them for some of the poorly-producing recommended product links.

Guess it comes down to the often repeated: Test, test, test. -- And don't take anything for granted.

ETA: After I wrote the above, I reread the entire thread and see this is something of a tangent to the original question. Since my sites are "content sites with affiliate links" rather than "affiliate sites" (whatever that means, exactly), I don't have much to offer on the more basic questions regarding competition.

[edited by: Beagle at 4:29 pm (utc) on Nov. 24, 2006]

frenzy77

4:38 pm on Dec 5, 2006 (gmt 0)

10+ Year Member



Hey guys:)

Thanks for the help:)
Sorry i took so long to post a reply. I've been pretty busy writing more content for a site. Also, thanks for all the good ideas on promotion. I was writing unique content for the site, but needed more advice on promoting it. Again thanks for the help guys:)

frenzy77