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30,000 Page views - how to commercialize?

         

madmatt69

4:32 pm on Feb 10, 2004 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Hi everyone,

I just recently acquired a site that gets 30,000 page views on average per day. The site deals with celebrity news etc.

What's the best way to commercialize it? I've had CJ ads on there, and out of thousands and thousands of impressions no sales. I've had AdSense on there, but they display terrible ads with very little payout per click.

What are some good ad networks that could help me commercialize the site based on the entertainment industry content?

Thanks for any suggestions!

Matt

jomaxx

4:41 pm on Feb 10, 2004 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Posters are usually popular.

Take a look at what other sites in that niche are doing, and try their best ideas. A certain database of movies on the Internet seems to mostly push Amazon links (which suggests to me that there is considerable room for improvement). But they integrate the Amazon links quite well and quite aggressively, in a variety of ways.

madmatt69

4:49 pm on Feb 10, 2004 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



I've thought about that, and actually had several banners to posters of the celebrities featured on the site. Lots of clicks, no purchases :(

I've thought about making a 'store' for each celebrity on the site that would have links to posters, cds, books etc but I'm not sure how well that would do.

Kandevil

5:03 pm on Feb 10, 2004 (gmt 0)

10+ Year Member



Give the store idea a go. If your not going to make them dynamically test with just a few for starters or as many as you have time for, see how they get on.

markis00

5:29 pm on Feb 10, 2004 (gmt 0)

10+ Year Member



30,000 per day eh? You should apply for an ah-ha or Overture PPC contract on your site.

The CTR is much higher then Adsense, the PPC prices are much higher (and you can check them, too)

I think you would be approved for an Overture contract but you might be put in a que line where you'd have to wait a little while.

madmatt69

8:29 pm on Feb 10, 2004 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Hi there,

Thanks for the advice. I applied to Ah-Ha (which is now called extreme.com) and checked out Overture, but from what I read it only accepts sites that have 30 million page views a month! I average about 1.5 mil.

I'm trying to finding either good products that can make some extra money on commissions, or good payouts like CPM payouts. I'm trying a couple out (Max Online and pay-popup.com) but it seems as if they don't register every impression properly. Google Adsense will show 36,000 impressions, but Max will only show like 3,000 though they appear on the same pages.

Any other recommendations? Thanks for all the tips so far.

onlineleben

8:56 am on Feb 11, 2004 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



>>I've thought about making a 'store' for each celebrity <<
Even though you already tried Amazon, give it a try again with their webservices. You can implement anything from small to big stores with that and Amazon is a good single source for finding CD's DVD/Video Books Magazines (don't know about posters) about most celebrities.

beakertrail

2:54 pm on Feb 11, 2004 (gmt 0)

10+ Year Member



you could try espotting.com

It is european so i don't know if it will do what you are after but you never know.

Beaker

bearcat

5:39 pm on Feb 11, 2004 (gmt 0)

10+ Year Member



Ugo.com specializes in entertainment sites.