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Need advice from anyone who has sold home page space to suppliers.

Have you sold product ad space to you supplier(s) on your site?

     
6:02 pm on Jan 23, 2007 (gmt 0)

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I'd like to hear thoughts/ideas/experiences of anyone who has been successful at monetizing their site by way of selling space on their home page (or interior pages) to suppliers. For example, one who sells MP3 players may offer Creative Labs space on their home page to showcase their newest/hottest MP3 player over their competitor's MP3 player.

I'd like to hear what you've offered suppliers that was most lucrative to them and you (e.g. flat monthly fee, cost per impression/click, reduced cost on product, etc). I'd also like to know what questions you were asked by suppliers when approaching them about this idea. Basically, I'd like to hear what you did that resulted in one or more deals, what the deal(s) consisted of, and whether or not it was successful for both parties.

Thanks in advance for your input!
Darren

 

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