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WebmasterWorld Newsletter | February 2016
WebmasterWorld Newsletter
Google has been busy running its updates, and then leaving it to settle as it watches the performance of the changes and reports filtering through. Of late, one of the biggest frustrations for many SEOs and webmasters is the lack of solid information about the Google Panda and Penguin updates. What’s the news? We’ve had promises from Google that Penguin is coming and it should be here in Q1. Clearly, it has not been going to plan as Google is now no longer giving predictions about when we can expect Penguin. It could still be in Q1, of course.

Panda, on the other hand, was being integrated into the algorithm, and, according to Google, we should not notice the changes so much. That is probably because it processes the data far more frequently, than, for example, in one big hit. Many are asking if it has been integrated. Google remains tight-lipped, but reports from webmasters posting in our forums are usually the best, and first examples of a significant changes being processed. Find out more in our update threads, noted below. Please do post your experiences so that other WebmasterWorld Members can learn from you.

Mobile, at the moment is, of course, the big news with Google AMP, which has a launch date of 24 February. Also, Google’s latest test of four ads at the top of the SERPs is now making it look very much a paid entry to page one, with organic results getting a further squeeze. Follow the news on this in our topics.

Are you looking to hire experts? Try our Experts Directory for the specialists you seek.

Come and join our topics, or start a new thread on the topic of your choice as there’s going to be a forum at WebmasterWorld for you.

We're Feeling Lucky
Jim and Neil

Here are some of WebmasterWorld’s Hottest Discussions and News this month.
Google Updates and SERP Changes - Feb 2016

Google Updates and SERP Changes - Jan 2016

Google AMP SERPs To Go Live Wednesday 24 February

Google Webmaster Guidelines Updated, 2016

How Brands are Buying Their Way to the Top of Google

Facebook to Allow Any Publisher to use Instant Articles From April 12

IAB Says Ad Blocking is a War on Diversity and Freedom of Expression

Where to Place WordPress htaccess Directives

Critical glibc GHOST Bug Leaves All Linux Machines Vulnerable

Oracle Deprecates Java Browser Plugin

The Head Of Google Search, Amit Singhal Is Leaving The Company

What to do When a Site Drops in Google's SERPs

Google AdWords Switching to 4 Ads on Top

Twitter Adds Video Sharing to Direct Messages

Google Targeting Bad Ads With New Deceptive Site Label

comScore: January 2016 U.S. Desktop Search Engine Rankings: Google at 63.8%

France Tells Facebook To Stop Tracking Non-Users Without Consent

Twitter Announces Trust and Safety Council To Tackle Trolls

Google is Booting the Botnets From its Ad Network

Google Drops Requirement for Google+ Account on Play Games

Twitter Makes Customer Support Easier Call to Action Button for DMs

Alphabet Q4 and Year End, 18pct Up to $21.329 Billion

Twitter's New Timeline Option Inserts "Best Tweets First"

Google Extends "Right to be Forgotten" Across Its Network for E.U. IPs

E.U. and U.S. Agree New Data Transfer Deal Replacing Safe Harbor

Yahoo To Cut 15pct of Staff and Close Some International Offices

Facebook Says Its Version of Six Degrees of Separation is Three Point Five

Opera In $1.2 Billion Buyout Offer

Report: LinkedIn Stock Dropped $10-billion

Bing Ads Data Reporting Problem

UK: Streetmap Loses "Anticompetitive" Case Against Google

Mobile Operator, Three, To Block Online Advertising

Yahoo Hires Bankers and Independent Committee Exploring Options

For WebmasterWorld Pro Members

Interesting Blackhat SEO Spam Campaign (Subscription required)

Guidelines needed to incentivise offshore resource partnerships (Subscription required)

Using htaccess Instead of a Security Plugin to Tame Wordpress Bots (Subscription required)

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