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WebmasterWorld Newsletter | November 2014

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WebmasterWorld Newsletter

Welcome to the December edition of WebmasterWorld's Monthly e-mail.

In the past few weeks, since our last newsletter, WebmasterWorld Members have been closely monitoring Google's SERPs and updates and many were surprised by the swings we've been seeing, especially at a time when stability in the SERPs is welcomed.

For us to better analyse the SERPs changes I'd encourage your participation in our update threads monitoring the SERPs and the Google Penguin 3 thread. You'll find the threads linked in this newsletter.

One topic we posted first this month that's caused a great deal of discussion is the proposal that Google Chrome browser marks HTTP sites as "non secure." If this proposal is adopted, the vast majority of sites are going to look risky in the eyes of the average surfer, and it may hide or confuse the surfer if there is a true problem with malware. This could end up with sites losing traffic for no valid reason. As you can imagine, it's a hot topic, even if it's only a proposal.

Some of the other topics on WebmasterWorld this month include Bing's explanation of site and content quality being a factor in ranking. Flickr is likely to sell users photographs for profit, with the user getting no financial return. As you can imagine, it has started a debate over Creative Commons Licensing, and the ethics of selling picture creators' imagery.

An advertising topic that caught my eye was a survey, carried out by Google, that revealed that a staggering 56% of ad impressions are not seen by users. This shows that there can be quite a disconnect between ad impressions and viewable impressions. These might mean your ads remaining unseen. Find out what you can do about it and help improve your ROI by joining our thread on the topic.

This being the final newsletter of 2014 and I'd like to take this opportunity thanking you for participating at WebmasterWorld, and wishing you and your family a very healthy, happy and Prosperous 2015. Happy New Year, Feliz Año Nuevo, Kali Xronia, Bonne Année, Ein Gutes Neues Jahr!

We're Feeling Lucky
Jim and Neil

Here are some of WebmasterWorld's Hottest Discussions this month.

Google Updates and SERP Changes - December 2014

Google's Penguin 3.0 Continues To Roll Out

US Court Rules Google Can Arrange Its SERPs As It Likes

Google Proposes Chrome Browser Marks HTTP Site it Shows as Non Secure

Google Survey: 56 pct of All Ad Impressions Are Not Seen

2015 - Emerging Trends in Search

Facebook To Significantly Reduce Promotional Content in The News Feed From January 2015

Flickr's Selling Your Photos, and You May Not See Any Revenue

How Content Quality Is Used By Bing in SERPs Ranking

Google News To Close In Spain

Google Mobile SERPs Tells Uses When a Site is Mobile Frendly

Google Experiments With "Contributor" "An Additional Way Of Funding" Web Sites

Facebook Adds New Tools For Publishers

SoakSoak Malware Cripples Compromised WordPress Installs

Yahoo Now Firefox Default Search Engine for U.S.

Facebook Drops Microsoft Bing Web Search Results

Turla Malware Now Affects Linux Systems

ICANN Investigates "Spear Phishing" Attack After Obtaining Admin Access To Files in CZDS

Twitter Now Indexes Every Public Tweet Since 2006

Multiple Banned AdSense Users Suing Google Alleging Fraud


Make The Web HTTPS: Let's Encrypt Project, Launching Summer 2015

Google: Tabbed, onLoad, or Hidden Content No Longer Indexed

Bing's Homepage Goes HD

EU Considers Resolutions To Split Up Google's Operations

EU Votes To Split Up Google's Services

Mozilla to add One-Click Searches To Firefox

Yandex Releases a New Alpha Version of its Browser

Twitter Offers Its App Install Analytics, Answers, For Free

Report: Facebook Is Working on a Business and Work-Related Collaboration

Twitter Introduces "Offers": Electronic Discount Redemption System

ITU 2014 Report: 3 Billion People Using Internet

Report: Microsoft's Bing and Yahoo Pitching For Apple's Safari Browser Default Search


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