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WebmasterWorld Newsletter | January 2018

WebmasterWorld Newsletter
The advent of 2018 brings us many of the usual topics of interest and discussion, along with some of the new trends we discussed in our 2018 prediction threads. Google SERPs reports has been mixed in January, with some swings occurring throughout the month, and observed in the January SERPs updates. Page speed is now becoming part of Google mobile ranking, so youíll want to make sure your site is hitting the sweet spot. Learn more in our threads on the topic.

There were major CPU vulnerabilities discovered and named Meltdown and Spectre. Most Intel CPUs were affected, along with other manufacturers, which meant that everyone needed to be aware of the issue and the moves to protect against the problem. Intel started rolling out a fix, which turned out to cause problems, too, and Microsoft even took the step to halt the Intel fix. All very messy. Follow our threads on the topic to find out the latest information.

There was very welcome news about Google rolling out 16-months performance data in its latest Search Console. Featured Snippets is one of the topics webmasters and SEOs should be monitoring, and we have a thread on the topic covering the recent updates and the news that Google is going to show up to two, under certain circumstances.

As a reminder to those first-time readers, the WebmasterWorld free SEO and webmaster tools are on the site and all you need to do is to follow the links on the main menu.

As noted above, letís run through some of the most important discussion topics during the month in the WebmasterWorld community.

Brett and Neil

Here are some of WebmasterWorld's Hottest Discussions and News this month.

Google Updates and SERP Changes - January 2018
WebmasterWorld's monthly look at Google's SERPs changes for January.

Google Updates and SERP Changes - December 2017
WebmasterWorld's monthly look at Google's SERPs changes for December.

Google Rolling Out 16-Months Performance Data in New Search Console
Google is rolling out a new search console with extended data including 16-months of data.

Predictions for 2018
WebmasterWorld Members mull over 2018 predictions.

Kernel memory leaking' Intel processor flaw forces OS Updates
Updates to OS could slow the system by as much as 30pct.

Serious CPU Vulnerabilities Named Meltdown and Spectre
Meltdown and Spectre are affecting PCs, mobile devices, and in the cloud.

Browser Login Managers Exploited for Web Tracking
Password manager tools in browsers are being exploited for web tracking.

Google AdSense Publishers Report Increase in Empty Ad Spots
Discussion about publishers reporting an apparent increase in empty ad slots.

Facebook Changes Algo Feed to Show Less From Publishers and Brands
In a significant move, Facebook has said it'll be changing the news feed to show less from publishers and advertisers.

Page Speed Insights Use Data From Chrome User Experience Report
Google confirms the source of PageSpeed Insights data.

Google to use Page Speed as Metric in Mobile Search Ranking
"Today we're announcing that starting in July 2018, page speed will be a ranking factor for mobile searches."

Google Consolidates Android Pay and Google Wallet into Google Pay
Android Pay and Google Wallet are now Google Pay.

Google's YouTube Changes Monetization Rules For Creators
These are significant changes for creators.

DuckDuckGo Adds Tracker Blocking Features
"DuckDuckGo is serving up a privacy rating for each website visited. This grade is based on how many hidden trackers a site is deploying; whether it's encrypting your connection; and also considering the site's own privacy policy (for the latter activity DDG is partnering with terms of service rating initiative".

Steve Yegge - Long Time Googler Leaves Google
In a scathing and methodical blog post, long time Googler Steve Yegge does a through take down of Google as he leaves the company. "Google just isn't a very inspiring place to work anymore. I love being fired up by my work, but Google had gradually beaten it out of me."

Google AdSense In-Feed Ads Updated
Google AdSense has updated the In-Feed ads with machine learning.

Users Can Now "Mute This Ad" on Google, on Websites, and in Apps
Google has added greater user control to Ads Settings to allow users to "Mute This Ad" and importantly, reminder ads that are often the most annoying.

What Are Your Least Favorite WebDev Activities?
What are or have been your WedDev headaches, annoyances, or pains?

"Follower Factory" Exposed and Under Investigation
An in-depth investigation by the New York Times into buying followers has uncovered a large business and an extensive list of "clients" paying to add followers to boost their profiles.

Google Tests Local News App to Let Anyone Publish a Local News Story
Google is testing a news app to allow anyone to publish a local news story.

Facebook Newsfeed to Prioritize More Local News
Facebook is, once again, making changes to the newsfeed to show more local news...

Facebook Bans Ads For Cryptocurrencies and Financial Products and Services
Facebook has decided to ban all ads for financial services and products...

Google Tests Local News App to Let Anyone Publish a Local News Story

Microsoft Disables Intel's "Buggy" Spectre Patch

Stripe Ends Bitcoin Support and Will Stop Processing on April 23, 2018

Facebook Acquires Authentication Company, Confirm Inc.

Vulnerabilities Identified in Tinder

Chrome 64 (Beta) Gets a Stronger Popup Blocker

Alphabet Opens Cyber Security Company, Chronicle

Windows Insiders Get a Preview of New Privacy and Diagnostics Tools

Twitter Using Neural Networks for Smart Auto-Cropping of Images

George Soros Says Google, Facebook, "Obstacles to Innovation"

First Cryptocurrency Freight Deal for Wheat

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