Welcome to the January edition of WebmasterWorld's Monthly e-mail.
Following on from our December newsletter, Google's SERPs seem to have stabilised for a few weeks now. There are reports from WebmasterWorld Members that there is some movement going on in the SERPs, and, it's quite likely that, having settled for a while, we may see some significant action in the next few days. The best place to find out about movement is in our Monthly Google update and SERPs changes thread.
Help us to help you by participating in these threads with details of the shifts you're seeing.
It appears that Google has decided to send out e-mails to webmasters about their sites not being mobile friendly. As we all know, mobile is the fastest growing sector, and both Google and Bing have been encouraging webmasters to get ready, and to update their sites for the mobile market. For some webmasters, mobile isn't paying dividends, especially on the PPC side, and others have been reporting that conversions are lower on mobile, suggesting that people search on mobile, but actually buy from a desktop, or tablet computer. What's your experience on that? Join our threads on the topics.
There's also speculation that with the notifications from Google that it is preparing for a mobile ranking update. Sites are already marked "mobile friendly" on smartphones, so there's no reason why sites that are mobile friendly on smartphones aren't ranked entirely differently. Watch this space.
One of our most popular threads was the thread of threads. It is a summary of all the most important topics of 2014. You may wish to bookmark it. In addition, we've had a number of interesting threads in the last month looking forward. These predictions by WebmasterWorld Members may, or may not come true, but some of the input contains valuable information about link development. Don't miss them!
We're very close to an update to WebmasterWorld, and if you'd like to participate in the discussions about the updates, please follow the threads on the topic. We'd be delighted to hear your feedback, but be quick!
We're Feeling Lucky
Jim and Neil
Here are some of WebmasterWorld's Hottest Discussions this month.
Google Updates and SERP Changes - January 2015
2015 - Emerging Trends in Search
Ex-Googler Discusses Where Banned Publisher Money Goes
Server Farm IP Tracking Resource
Top WebmasterWorld Discussions of 2014
Google's John Mueller On Panda and Penguin Penalties
Microsoft Working on New Browser Codenamed Spartan
The Future of Link Development
Entity Mentions and Link Building
The Value of Inbound Links and Outbound Links in Google SEO
Google US Search Market Share Drops From 79 to 75 pct, Yahoo Share Up
The Effectiveness of CSS Positioning and Google SEO
Google Shuts Off More AdWords Malware Affecting AdSense
Google Emailing Non-Mobile Friendly Sites
Google Is Not Extending "Right to be Forgotten" Outside of E.U.
Microsoft Windows 10 Upgrade Offered For Free
Switching Back to HTTP From HTTPS
Facebook Reports Video Uptake Averages 1 Billion Views Per Day
Firefox 35 Released With "Firefox Hello" Browser Communications
Facebook at Work App Collaboration Tool In Limited Test
Twitter Introduces Tweet Translation With Bing
Google Wants Your Help To Improve Search and Tools 2015
Facebook's Newsfeed To Show Fewer "Hoaxes"
ICANN's technical competence queried by Verisign report
WebmasterWorld Member Feedback
Ranking In Google With New TLDs (subscription Required)
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