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Using PPC, adsense, other ads to get the word out?

8:33 pm on Mar 2, 2010 (gmt 0)

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Normally, I'd try to create a piece of linkworthycontent (some call it linkbait) targeting a certain group of linkers Ive identified in my niche. Then send out link requests (to the right people who I'd expect to have a strong interest in sharing it with their visitors).

Instead of using link requests, has anyone tried using ads (esp. adsense) to draw links?

or forums where the linkers in your niche mingle (once youve identified who they are)?

or entered social media/twitter conversations of the linkers in your niche?

I'm thinking if you could do this successfully, you might be able to truly scale some link building campaigns.

Anyone doing it like this?:-)