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2. Mention repeatedly how important your low ranked, unknown site is and that the person you are writing to with an established, popular site "needs" to know about it. Don't use phrases like "you may find it of interest to know about my site" or "we seem to share a common interest" - those words are too polite and might actually get a response. Be sure to use terms like "you need to", especially when corresponding with a total stranger.
3. Address your email to "whom it may concern" even if the person's name you are sending your link request/demand to is in the title of his or her site, on the home page and listed again on the contact page. Remember your site is the important one, so it doesn't matter if you show an interest in the other person's name or web site.
4. Don't offer to link to the other person's site even if it is on the same topic as your site. Just repeatedly mention how important your information is and how linking to your site will help spread the word about this important topic. Ignore the fact that the publisher you are writing to already is spreading the word on this important topic.
5. Don't use words like please or thank you. If you use polite terms like that and the person you are writing to may actually respond to your email.
6. Repeatedly namedrop every important person you know related to the topic of your site. This shows how important you and your gray bar site with no links really must be. Make it seem like you are doing the link request recipient a favor by even taking time out of your busy schedule hobnobbing with important people to send him or her unsolicited spam email.
7. Don't bother to proof read your email and be sure to include spelling and grammatical errors.
8. Mentioning Google PageRank in every other sentence;
9. Asking for a link on a page where I have 2 - 3 external links to good resource site in exchange for a links from www.your-spammy-domain-name.biz/directory/?
10. Asking for a link from my site on widget when you sell/offer something completely unrelated
13 Specify on which page the link must appear. It's usually best to go for the index page, but - if the mood takes you - go the whole hog and ask for a link from every page.
14 When you specify the domain they must link to, don't forget to put the complete URL - domain.com/index.htm, not just domain.com
15 Please note that this Code of Practice only applies to sites which are pathetic, repetitive, and thigh-deep in flahing ads, Adsense, sponsored listing and affiliate garbage. If your site does not yet qualify, go work on it and come back when it's totally trashed.
1b If you do mention the content of the person's site at all, be careful to make it obvious that you have not actually bothered to look at it.
4b A nice alternative is to offer a reciprocal link on a very deep, unrelated-topic page on a Google-banned site. You will not, of course provide that link until after they've linked to you using your link *exactly as offered* - and written back to you to confirm it.
7b If English is not your first language, don't even consider getting your spam proofread by a an English-speaker; if your email makes them laugh, they may just forgive your arrogance and stupidity.
[edited by: Quadrille at 2:08 pm (utc) on Feb. 5, 2008]
joined:Dec 10, 2005
[edited by: LifeinAsia at 7:58 pm (utc) on Feb. 5, 2008]
23. Outsource your link development to an SEO firm that uses a single domain for all the reciprocal links they create on behalf of their clients.
17F Seed your link page with info from a professional source, DMOZ is preferred. This will show that you invested much time in hand picking the links relevant to your industry.
24. Add an unsubscribe option at the bottom of your link request. Mention that people have to reply to the request by email with "REMOVE" in the subject line. With this option you will be able to identify the real email address of your link partner, rather than a possible catch all where your link request was sent to. This is helpful to maintain your database of current working email addresses of link partners.
25 If you don't have a real email address, try postmaster, sales, info, webmaster or use the address provided in the whois listing. If nothing else helps, try email address abuse. On that email address, SPAM filters are often switched off by default and your request will have a higher chance of being read by a human.
26. Mention that your linking technology was discussed and approved in professional webmaster communities. Mentioning WebmasterWorld is recommended as it is the world known best unbiased source of recommended link request practices.
26B. Provide a link to this thread in your link request, so that your potential link partner can verify your claims.
27. Start your email with I found your site on SUBJECT, where SUBJECT is the exact snippet present in the DMOZ directory for that site. DMOZ editors are known to write accurate short descriptions of sites and it frees you from the obligation to actually visit the site and create your own description.
30. Do not mail to related sites. Google does not like heavy interlinking, so links from other car pages could be recognized as spam and your domain kicked from the index. Only mail total irrelevant sites that you need to exchange links.
0.: Offer link exchanges with the reciprocal link added to a well known FFA site instead of your own. Your efforts in seeking out such directories/link exchange programs is usually more than welcome by the recipient.
42. Oh and definitely make sure that the page you are proposing to the webmaster to link to contains at least 3 AdSense Blocks and 4-5 Flashing Affiliate Banners(the more the merrier! And preferably the ones that are 2 tones in color that say CONGRATULATIONS! YOU WON a ....)
Address a webmaster with a clearly female name as Mr., and if you can't determine if a webmaster is male or female, be sure to address your email to Dear Sirs.
ohhhhhhh I hate that!
(numbernextone). Write your message in all CAPS (or Greek, since I obviously know Greek), with lots of pictures that will be blocked by spam filters.
Send the same message 5 or 6 times in a 10-minute period, each one on behalf of a different (but equally unrelated) site, but from the same e-mail address. Surely the recipient will feel so popular and loved that they will link back to all of them!
I love that one - "I just found your site"
[well, sure, there it was on the first page of the serps. That's why you want the link!]
... and then "you need this link exchange because your site can't be found on Google!"
44. Write to a site whose flagship article is "How to NOT request reciprocal links", and violate every single suggestion listed in that article.
45. Write to the email address listed in the WHOIS domain record rather than writing from the site. After all, the site's contact page might explain exactly how to get a link from that site, or might even say in no uncertain terms not to ask for a link, and you should avoid listening to the webmaster you're begging a link from at all costs.
46. Better yet, CALL the number listed in the WHOIS record. Even though the site in question explicitly says that all link requests go straight to the trash, clearly you're too busy and important to have bothered visiting the site to see that warning on the Contact page.
47. Title your **very first** message you send something ridiculous like "Reciprocal link not found."
48. Write to sites that rank right at the top of the serps for competitive money terms and that clearly get tons of traffic and obviously make the kind of money you could only dream about, and:
(a) Proceed to lecture them on what they need to do to rank well.
(b) Fantasize about how interested they will be in linking back to your ugly-ass, zero-content, completely unrelated site that gets absolutely no traffic.
(c) Imagine how scared they will feel when you sternly warn that you will remove the link to them (gasp!) from your ugly-ass, zero-content, completely unrelated site that absolutely gets no traffic unless they link back right away.
49. Write to the address you found on the Contact page (the same page that says in screaming bold red letters not to write about link exchanges), where the address is something like WE-DO-NOT-TRADE-LINKS@example.com. To make your request extra special, add a note that says something like, "Just to let you know, this is not an automated request, it is made by a real person (me!) who visited your site personally." Make them spend a lot of time pondering whether you're lying when you said you visited the site, or whether you were too stupid to understand what you saw there.
[edited by: Hobbs at 10:45 am (utc) on Feb. 10, 2008]