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Google Exchange Bidding

1:05 pm on Oct 12, 2018 (gmt 0)

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WebmasterWorld Senior Member 10+ Year Member

joined:May 22, 2002
posts: 743
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I have a forum that gets about 24K pageviews per day, where I run adsense and one other network. But recently, I have come across Header Bidding. Then I saw Google Exchange Bidding, which I presume is Google's header bidding technology?

Has anyone here used Google Exchange Bidding? Does it boost overall CPMs? Are their acceptance criteria?