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Forum Moderators: martinibuster
joined:June 3, 2007
Since June 8th my EPC has dropped 14.39%, my eCPM by 12.21% and comparing Monday 4th v Monday 11th my earnings were down 24.63% with the same number of clicks.
This is a bit too co-incidental for my way of thinking.
No my trade is not on holiday this is a 12 month of the year business generally with few fluctuations.
Yes there seem to be plenty of quality advertisers however I am now seeing a lot of "directory type" sites in AdLinks and they were never there before and checking through the SERPs advertising they are cropping up in the first few pages.
Certainly something significant is happening so far as my sites are concerned and if I have a few more days of this then I shall remove my AdLinks to see if that stops the rot.
Is anyone else seeing similar.
I have no idea but definitely went up in 2 two steps this month to eCPMs harking back to 2-3 years ago. Sadly, I have no idea why or how long it will last or how to keep it at that level, but it stands out.
I'd love to DMCA these guys but I guess the 'fair use' theory prevents me from being able to do it.
Don't sell yourself short. There's a lot of misinformation out there about "fair use" by people who have never read what the copyright office has to say about it but want the term to be in their favor when they go around stealing content.
joined:Aug 12, 2004
Something interesting I've noted and that I can add to the long list of AS anomalies I'll never have enough information to understand... Historically speaking, I've always had a strong eCPM on weekends, much stronger than I see during the week. Ditto for holidays. I've charted an average 20% increase in eCPM on those days as opposed to weekdays. The reduction in traffic I see during weekends, advertisers turning their campaigns on and off, etc.. all of this contributes to eCPM movement, yet I'm convinced something else has been at work here too. Some of the weekend spikes I used to see were that significant. In the past, my weekend earnings have remained consistent with my weekday earnings, in spite of much less traffic. This month I've seen a reversal of that long-time trend and now weekend eCPM is falling to less than weekday eCPM. I'm sure it means squat but since I had nothing better to contribute to this thread I thought I'd throw it out there.
With all the ups and downs this month has seen (the most volatile yet), I'm still on pace to match my recent monthly average earnings. The road I'm taking to get there is quite a bit different than the road I took last month, but the bottom line is going to be, looks like it's going to be, the same.
I've been really patient, reserving judgement on Google with their attempt at a purge of Arb/MFA. I'm hoping the ship is entering the port here. I figure my earnings ought to be double what they've averaged over the past 2 years if the bad element is eliminated from AS/AW. We'll see.
joined:June 3, 2007
8-21 June compared to:
1-7 June: -15.18%
All 2007: - 7.63%
Interestingly my CTR is also down 6.36% compared to all year metrics.
What is more disturbing is that compared to the same period 2006:
Visitor numbers up, page impressions up.
How long before I start paying Google?
Has the AdSense novelty factor for Joe Surfer worn off after 4 years?
Our B&M businesses are doing fine, in fact, extremely well and we are seeing a record number of enquiries and large contract order placements.
I'm going to throw in this question:
My widgets do not lend themselves to courier/parcel delivery services simply because of their bulk and weight, I guess there are many products like this, is it possible that Joe Surfer is now beginning to realise that the Internet cannot economically and efficiently supply such widgets unless bought in commercial bulk quantities and possibly, for my widgets, many only research the products and now not bother clicking since they know, or have been told, it's not practical?
Therefore when they see a Google Ad for a possible supplier 500-1,000 miles away they just don't bother?
It's only an educated guess but maybe plausible?
Either Google has some serious reporting issues going on, or they're keeping most of the money for themselves.
I usually get between .06 and .14 per click, today, it's less than .02.
When, when, when are they going to come clean and fix this nonsense? The up-down cycle is like living with an abusive spouse. It ain't pretty.
-CPC way up for some, way down for others
-Very bad targetting (for the first time in
3 years for me)
-Very slow website and site diagnostics not working
-The recent arbitrage measures