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"Fewer, Better Ads"

MySpace Ad Display Strategy

   
5:38 am on Aug 8, 2006 (gmt 0)

10+ Year Member



According to Google’s chief executive, Eric E. Schmidt, “We are not going to cover MySpace with ads,” he said, noting that Google carefully analyzes what sort of ads encourage users to click on what sort of pages to produce the most revenue.

“It turns out the right answer is to show fewer, better ads.”

[nytimes.com...]