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Google Updates and SERP Changes - February 2011

     
11:19 pm on Feb 2, 2011 (gmt 0)

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< continued from: [webmasterworld.com...] >
< active thread: [webmasterworld.com...] >


Related AdSense Farm Update < continued from [webmasterworld.com...] >


It's a new month and our regular SERP watching thread has been neglected a bit lately. Most of the posting right now is on dedicated threads focused on specific changes - especially the Scraping algo change [webmasterworld.com] and the promised (but not yet active) campaign against Content Farms [webmasterworld.com].

But Google's perpetual update machine keeps on turning. I'm particularly wondering about sites that publish a lot of legitimately syndicated content rather than a lot of original content. Did your rankings and traffic wobble with the "dupe content update"? If they dropped, did they rebound?

I'm watching one such website and though they are mostly republished content, nothing seemed to change.

[edited by: tedster at 6:00 pm (utc) on Feb 4, 2011]

[edited by: tedster at 8:38 pm (utc) on Feb 26, 2011]

7:38 am on Feb 25, 2011 (gmt 0)

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I don't see any change in position for my keywords, but I do see a drop in the traffic.

Edit: I do see a change in the positions now...
7:48 am on Feb 25, 2011 (gmt 0)

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Our little art site that has been removed completely from the index has been 'replaced' by an old 301 redirected domain that is no longer owned by us !

This domain was allowed to expire six months ago.
7:58 am on Feb 25, 2011 (gmt 0)

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My high quality site with tons of original content dropped in the serps. An old low quality site I own went up in the serps. This says a lot about this algo update ...
8:31 am on Feb 25, 2011 (gmt 0)

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It looks like the affected sites had bought links and tried to diversify their anchors as much as possible. The strange thing is that links coming from relevant on topic sites got penalized as well. I agree with the fact that links from totally unrelated topics need to be penalized (or not counted) but links from relevant sources is another thing.
8:34 am on Feb 25, 2011 (gmt 0)

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From dickbaker... As for the photos, I get high-res images where possible

From Spencer... Our little art site that has been removed completely from the index

From Amit Singhal ...This update is designed to reduce rankings for low-quality sites...At the same time, it will provide better rankings for high-quality sites... with original content and information such as research, in-depth reports, thoughtful analysis and so on.

I included the quotes from dickbaker and Spencer because both deal with the graphic qualities of a website, whereas Mr Singhal's quote is heavily slanted to the importance of text.

So it begs the question ~ are graphic rich websites seen by Google as "thin" unless there is a LOT of accompanying text? Suppose for example, your site is devoted to installing turntable cartridges ~ wouldn't a series of photos be considerably more effective than the proverbial "thousand words"? In actuality, such a site may require few words yet be immensely useful.

Web-1995 had to be mostly text because of slow dialup connections; Web-2011 can be graphics-rich because of broadband. Is Google taking this into account, or are they still measuring the depth of a site by the quantity of words? The Amit Singhal quote suggests that may be the case.

So for those that are seeing dramatic drops ~ Do you have an adequate quantity of quality text? Or, are you relying too much on quality graphics? (because in your estimation, quality graphics is in fact the better presentation).


......................
8:35 am on Feb 25, 2011 (gmt 0)

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Zoltan, so far looks like it has nothing to do with links, unless Google added that too in the mix. Only 'low quality sites' have been targeted according to google.
8:50 am on Feb 25, 2011 (gmt 0)

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walkman, I am not so sure about this. In fact, how do they measure 'low quality sites'? In my opinion, this is all about links.
8:58 am on Feb 25, 2011 (gmt 0)

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My high quality site (10 years old)gets 9% direct traffic and 17% happy returning visitors. I update the website with new original content on an almost daily basis. There's a lot of text and thousands of images. I do not buy links and I do not exchange links actively. Still it looks like the algo change thinks this is a "low quality" site.
8:59 am on Feb 25, 2011 (gmt 0)

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Suppose for example, your site is devoted to installing turntable cartridges ~ wouldn't a series of photos be considerably more effective than the proverbial "thousand words"?

Wouldn't that really depend on the individual user and how they 'learn', which imo would make the right answer for searchers (search engines to show), the site with both the photos and the proverbial text...

[edited by: TheMadScientist at 9:01 am (utc) on Feb 25, 2011]

9:00 am on Feb 25, 2011 (gmt 0)

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Zoltan, original content/duplicate content ratio could be an indicator
9:03 am on Feb 25, 2011 (gmt 0)

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I agree Chris. Our dropped site is nothing other than our own pictures, descriptions of our processes and enrolling for students. We have 4 links on the site to "Our other sites" who haven't been hit.

We have only ever joined other art sites and actively participated in their communities. It would appear that we have been hammered for participating in these social activities. I certainly won't stop using them, as they send more interested parties to our site than Google ever has.

I would seriously advise people not to assume what has happened and then knee jerk their way to the usual Google wave, which can takes months to calm down.

[edited by: Spencer at 9:10 am (utc) on Feb 25, 2011]

9:07 am on Feb 25, 2011 (gmt 0)

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I'm seeing an increase in traffic today and it's similar to the 23rd. It's actually the U.S. traffic that's growing, everything else is the same. I think this correlates with the fact that the algo is still being rolled out.
9:12 am on Feb 25, 2011 (gmt 0)

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Matt Cutts seem to be pointing to references of page sculpting and usage of nofollow tags. Are sites affected using too many nofollows to external links and flagged by google for indulging in it? Is this too part of this algo change?
9:14 am on Feb 25, 2011 (gmt 0)

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Indy, where does Matt mention nofollow?
9:15 am on Feb 25, 2011 (gmt 0)

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We are in a classified niche with UGC. We are practically the only one who do not accept XML import of listings, we do not want to have listings that are all over the internet just to avoid duplicate content. Yet, we are affected...
Of course we offer something for our members if they link to us, this is how we grow, this is why members are talking about us on Twitter, FaceBook, their own sites, etc. If this is black-hat or even grey-hat, it looks like I am getting too old for this whole thing... I find it strange to penalize all or most of marketing efforts that are not AdWords...
9:16 am on Feb 25, 2011 (gmt 0)

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Zoltan, original content/duplicate content ratio could be an indicator


we all know google doesn't know the first thing when it comes to distinguishing the original from the scraper.

this could be a part of the reason for all this mess. good sites are the one that get scraped the most. as most have noticed here, the better websites are the ones taking the beating.
9:22 am on Feb 25, 2011 (gmt 0)

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Zoltan, original content/duplicate content ratio could be an indicator


This might explain why eHow is still ranking for content stolen from our website and why we are no longer ranking for that content.
10:26 am on Feb 25, 2011 (gmt 0)

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do you know any good web-based proxy in the U.S. for us people outside the United States to check our rankings?

all i'm getting if i search google right now is junk, plus a lot of virus filled results... go figure... big algo update :))

thanks!
10:27 am on Feb 25, 2011 (gmt 0)

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walkman, On twitter, pointing those references to many people, though the discussion was around when should nofollow be added and when it should not.
11:00 am on Feb 25, 2011 (gmt 0)

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do you know any good web-based proxy in the U.S. for us people outside the United States to check our rankings?


You don't need a proxy. You can use the "Google Global" add-on for Firefox instead.
11:53 am on Feb 25, 2011 (gmt 0)

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Seen this movie before. Big algo change to improve things and tons of good sites are negatively impacted because of the changes. In past algo changes, I've watched VERY good sites, run by people I know, suffer steep declines in traffic post-algo-change and it can take Google three to six months to fix what they've broken. It's really tragic if you get hit with a "false positive" and are viewed by Google as being low-quality even when you are objectively high-quality by all accounts. Employees get laid off, kids can't go to college -- in other words, it's not just code, Google: real people suffer. In the past, I've always dodged the bullet myself, but this new algo change got me right in the heart. Google traffic is down 40%. Ouch. I actually think it's a bit irresponsible of Google to do this in the middle of an economic recovery. So far, based on posts here, this seems to be a big mistake as far as quality of the coding goes -- lots of crap results showing up in the post-FUpdate searches from what I see. Somebody mentioned New Coke and I think that's a great analogy. I've seen very few posts here that say they like Google's new formula.
11:53 am on Feb 25, 2011 (gmt 0)

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hmmm, does not look too good for me so far, first glance: 40% traffic drop yesterday, but need to investigate that further!

P!
12:10 pm on Feb 25, 2011 (gmt 0)

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Interesting that everyone I've spoken to seems to be mentioning a ~40% drop, I'm exactly the same on one particular site - which, in its niche is extremely high quality compared to what's showing in the top spots now :/
12:24 pm on Feb 25, 2011 (gmt 0)

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Since this seems to be about dupes /thin content, I am removing my few thin tag pages. ALL of them, since I don't what Google is after. Maybe they saw them as too similar to the other pages (old debate) so let's hope. Almost all were in the supplemental bucket anyway
1:23 pm on Feb 25, 2011 (gmt 0)

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I've got a unique set of reporting tools, so I can offer a slightly different perspective on this update. I am, as far as I can tell, the first one on WebmasterWorld to report this update. Officially, it started rolling out at 9 PM February 23rd.

If I pay no attention to what I read about this update and only look at my own reports, this is what I see:

This update seems to have affected old, legacy articles and not new articles. That's why so many here on WW are reporting drops in traffic, we all have our prized content which is years and years old, and now they're being replaced in the SERP's by Google's favorite few.

It's almost like Google throwing out all the indicators they've had on the original content creators for pages over a few years old, and giving credit to their favorite sites, like eHow.

The articles that are effected on my site are original articles which have received hundreds or thousands of visitors per day for years, and they have been scraped constantly. eHow has copied my articles in the past, but I always out-ranked them. Now they out-rank the originals on my site.

Said another way, out of the 150,000 pages that make up my website, 40% of the traffic used to go to just the top 100 pages of my site. Now with those 100 pages no longer ranking, that accounts for a 40% traffic drop right there, but the vast majority of the rest of my pages are unchanged in rankings. I haven't found any articles on my site which are less than a year old which have been affected by this update.

The good news is that Google is crawling, indexing and ranking new content on my site just like they always have. (Hey, I'm trying to find good news here.)

I also have older articles which are seasonal, which only receive a significant amount of traffic for less than a week per year and therefore haven't been scraped and copied as much as other articles. These articles don't seem to be affected, either.

I don't see any correlation with the affected pages and backlinks.

If I were to name this update, I'd call it the 'Scrapers with Venture Capital Win!' update.
1:29 pm on Feb 25, 2011 (gmt 0)

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I still have a feeling that this update has a lot to do with links.Remember a google employee mentioning about how they are going to look at links differently.

Matt Cutts tweet about nofollow and page sculpting at this time is interesting.There might be some relation between these two.

1) Sites that add nofollow to internal pages might have been affected.
2) Sites that nofollow almost all/majority of external links might have been affected.

While the above relates to outgoing links, there might have also been changes introduced on incoming links. these could be anything from anchor text to relevancy of pages inlinking.

But I still suspect that outgoing links have been impacted in a major way.So is the practice of sculpting or adding nofollow to internal links.
1:36 pm on Feb 25, 2011 (gmt 0)

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Sites that nofollow almost all/majority of external links might have been affected.


eHow is using nofollow to their so called sources (= the webpages where content has been stolen and slightly modified) and they don't seem to be affected by ths algo change.
1:39 pm on Feb 25, 2011 (gmt 0)

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They don't have links to external sites at all. You can only see javascript links to external sites on eHow.If they aren't affected by this update - hmm....what can I say.

Read this thread for further info - [webmasterworld.com...]

[edited by: indyank at 1:40 pm (utc) on Feb 25, 2011]

1:39 pm on Feb 25, 2011 (gmt 0)

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indyank, Google isn't going to trash 12% of the SERPS because someone used nofollow in their links. That's a very weak signal, if any signal at all.
1:44 pm on Feb 25, 2011 (gmt 0)

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walkman, the reality is nofollow has been abused a lot everywhere.
1:47 pm on Feb 25, 2011 (gmt 0)

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Some big content farms that I see, seldom link to external sites and if they do, they either use dofollow or use other techniques like redirects or javascripts. For example, sites like eHow use JS to link externally and they too don't have to nofollow for the bots.

[edited by: indyank at 1:57 pm (utc) on Feb 25, 2011]

1:48 pm on Feb 25, 2011 (gmt 0)

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eHow is using nofollow to their so called sources (= the webpages where content has been stolen and slightly modified) and they don't seem to be affected by ths algo change.


I just check eHow and all the links ( internal/external ) on their pages are dofollow. Am I wrong or they changed the attribute ?


Edit : Sorry, I was wrong. They are nofollow

[edited by: tranquilito at 1:52 pm (utc) on Feb 25, 2011]

1:51 pm on Feb 25, 2011 (gmt 0)

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I just check eHow and all the links ( internal/external ) on their pages are dofollow


When I look at the source code of their webpage I see "jsNoFollow"
1:53 pm on Feb 25, 2011 (gmt 0)

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The external links are javascript links. Check the thread that I posted above
1:57 pm on Feb 25, 2011 (gmt 0)

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They are nofollow

They're more (actually less ... lol) than nofollow, they're not even HTML links until the JavaScript modifies them, but that's not a trick to try and artificially inflate rankings, they're eHow ... And their content is touched by 12 different people after they 'find' it, which I guess makes it original.
2:10 pm on Feb 25, 2011 (gmt 0)

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True.eHow may not have been affected by those tricks for a number of reasons that we all know.But don't try to imitate them as google will bury you immediately.
2:11 pm on Feb 25, 2011 (gmt 0)

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i have also noticed decline of traffic from the US, is it because of the new algo "farmer" rolling out or its the link thing happened to overstock and forbes
2:12 pm on Feb 25, 2011 (gmt 0)

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I also think this update is more or less about incoming links and overusing the title tag in the incoming links.
2:15 pm on Feb 25, 2011 (gmt 0)

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Are you guys seeing the new algo throughout all the US? How about on these IPs?

64.233.179.104
72.14.203.99
66.102.11.104
2:24 pm on Feb 25, 2011 (gmt 0)

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How do you check on those ips?
They resolve to google.com and am not sure whether I am seeing results from that data center.

[edited by: indyank at 2:25 pm (utc) on Feb 25, 2011]

2:25 pm on Feb 25, 2011 (gmt 0)

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just do a regular google search first. then replace the ip address with www.google.com in the address bar and search again..
2:29 pm on Feb 25, 2011 (gmt 0)

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No, I don't see the new algo on those IPs! I did the search as suggested.

What is the significance? They will roll it out soon to those data centers as well.
2:34 pm on Feb 25, 2011 (gmt 0)

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I'm not sure but I wish I could check more DC's to gauge how far is this rolled out. Can't seem to find a list of google datacenters anymore...
2:47 pm on Feb 25, 2011 (gmt 0)

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Is anyone in the UK affected yet? So far I am not seeing any different. You can bet your life that my site will be affected when it does hit and the spammers in my SERP will carry on as ever!
2:57 pm on Feb 25, 2011 (gmt 0)

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How will this effect sites that use datafeeds from other sites they are affiliated with?

I'm thinking along the lines of duplicate products displayed on affiliate sites will be demoted in favour of the original supplier, if this is the case then this form of marketing could end up in a bit of a mess. As this is all content.
3:12 pm on Feb 25, 2011 (gmt 0)

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I'm in the US. Here is what I see:

64.233.179.104 - old results (shows local ads in Adwords)
72.14.203.99 - new results (shows national ads in Adwords)
66.102.11.104 - new results (shows national ads in Adwords)
3:12 pm on Feb 25, 2011 (gmt 0)

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For what its worth (comparing yesterday to a week previous) google organic was off 25%, incidently Yahoo was off 7% and Bing 13%. I was banging on 10000 visitors a day - so its not a small sample. Overrall my non-paid traffic was off 16% - which is just a tad under the same thursday last year. Which puts me back to about 15 months ago when looking at traffic only - luckily I've since mastered part the art of marketing since then - could have been worse.
What I don't understand is why a handful of key - search phrases from my top 20 survived and how some of the replacement site are getting away with been so keyword heavy.
3:13 pm on Feb 25, 2011 (gmt 0)

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nicknackrat, I run a real estate website with datafeeds and we were hit hard yesterday. We dropped from the #4 spot for a very major keyword to page 4! The datafeeds include descriptions written by the owner of the property. Other than that, all of our content is original. I think this update will make datafeeds irrelevant.
3:17 pm on Feb 25, 2011 (gmt 0)

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Use the adwords preview tool to see results in the US or other data centres:

[adwords.google.com...]
3:27 pm on Feb 25, 2011 (gmt 0)

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>>>>>nicknackrat, I run a real estate website with datafeeds and we were hit hard yesterday. We dropped from the #4 spot for a very major keyword to page 4! The datafeeds include descriptions written by the owner of the property. Other than that, all of our content is original. I think this update will make datafeeds irrelevant. <<<<<

Sorry to hear that, I'll have to keep an close eye on this development.
3:29 pm on Feb 25, 2011 (gmt 0)

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So this update has hurt us, but has hurt many of our quality competitors too, that are backed with venture capital money and 100+ employees and are premium adsense, I'm certain google is going to get a bunch of calls about this from larger companies. Remember these companies have huge Adwords accounts...
3:31 pm on Feb 25, 2011 (gmt 0)

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Those datacenters jgold454 listed show the search results I had before this "new and improved Google".

On the datcenters jgold454 listed, one of my phrases is #1 and #2, with #2 having the "more options from mysite.com" expansion + mark. That phrase is now #13 on the new Google.

I'm going to look through all of my outbound and inbound links to see if there's any commonality.

On the "nofollow" issue, I'd just like to point out that I only use nofollow on the banner ads that I have on my site for three advertisers. I'm sure I have some inbound links that are nofollow.

As far as images are concerned, I have product photos on a couple thousand pages, but each of those pages also has at least a couple of hundred words for descriptions and spec's.

Moving on to the duplicate or scraped content point, as I've said, I have photos, descriptions and specifications from manufacturers. Some of the text by necessity will be the same as the manufacturer (and thus other sites), but I've made as many changes as possible. One site that's devoted to one manufacturer has now moved up in rankings. The site doesn't just use the manufacturer's text and photos--it looks like a clone of the manufacturer's site, with the same graphics, videos, menus, etc.

On the point about old content, I've added hundreds of new pages of content recently. I added a new manufacturer, with hundreds of pages of that manufacturer's products. Good photos, re-written content. I was ranking about #12 to #15 for "Acme widgets". I'm now at #163 for that phrase.

I don't think it's about old sites, since many of the sites still on the first page have been around since the 90's.

One thing I do have is thousands of forum signature links. There's three industry-related forums that I've been a member of since 2000 or so, and I have several thousand pages of posts with links in my sig line. At least one or possibly two of those three forums are nofollow. Anyone else have a lot of sig line links?

What's left to examine?
4:00 pm on Feb 25, 2011 (gmt 0)

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Since last night I've been pouring over logs, stats and analytics for several hundred sites over which I have some control (mine and clients) and have not seen a single abnormal stat, either up or down. Maybe it's still to come, but so far, nada.

(I haven't checked any SERPS yet to see if the usual gang of idiots/competitors have changed around any)
4:06 pm on Feb 25, 2011 (gmt 0)

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What's left to examine?


The brains of the Google "genius" that is responsible for this mess?
4:16 pm on Feb 25, 2011 (gmt 0)

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I am so tired of Google's monopoly in the Search arena. Yesterday's algo change is not targeted towards the content farm. But, they made small websites as scapegoats just to prove that they are trying to do something here. Another marketing gimmick from Google.

People depend on Google's ad money to survive day to day. They are trying to see if they can get a new job. Now, in this economy it is not easy to find another job for them.

Google is saying only 12%, you know how many lives are affected with this 12%. Google is complaining about quality. Tell us what you mean by quality, how do you determine quality.

At-least they should have given suggestions on how to fix their so called "quality". Now we are in dark, we don't know what to make Google happy. I am pretty sure we can see lawsuits in a day or two as I've never seen the algo change in this magnitude for the last 12 years.

Facebook, please please start another search engine, we are really tired of Google's gimmicks.
4:18 pm on Feb 25, 2011 (gmt 0)

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Has anyone seen an evidence of, or would there be any reason to believe, this change would hurt an ecommerce site with affiliate program more than any other site?
4:22 pm on Feb 25, 2011 (gmt 0)

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There’s a feeling that Google’s algorithm is falling further and further behind the very motivated people and companies out there fighting that algorithm. It’s an arms race, and Google is losing that arms race.

Read the... FULL STORY [techcrunch.com]

........................
4:31 pm on Feb 25, 2011 (gmt 0)

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People depend on Google's ad money to survive day to day.

Mistake #1

I am pretty sure we can see lawsuits in a day or two...

People can sue for whatever if they have the cash, but winning is another story. Google's results have been legally determined to be Opinion, twice.

Facebook, please please start another search engine...

If (when) this happens what are people going to when FB changes it's algo and they no longer show there? The same thing they do with Google... More search engines is not the answer for most people, better planning is.

Been saying it for years, but the web is not a 'free ride' anymore. If you're going to be here, imo, you better plan on building a business, not a website that ranks...

BTW browsee welcome to WebmasterWorld. Not trying to pick on you, but this happens with every update, and it's not Google's fault people depend on them for a living. They didn't stop showing the top 10 results, so other people are making the money now, and just because a site or page was there is not an entitlement to stay, regardless of the economy.

What about those of us who went out a did something different? Don't we deserve to be in the top 10 as much as anyone else, especially when they only did what others we already doing, but some of us did something new? I think I've got more room to complain about not being number 1 than ANYONE here who's complaining about rankings, and all but maybe a couple I can think of who are not, but that's not happening, because rankings are what they are...

[edited by: TheMadScientist at 4:36 pm (utc) on Feb 25, 2011]

4:33 pm on Feb 25, 2011 (gmt 0)

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For everyone with a legit white hat site with legit unique content I strongly believe that if you login to your webmasters console and do a reconsideration request, explaining the problem, your rankings will return in short order.

If you are serious about the quality of your site and in-bound links, this should be a pro-active step you take immediately.
4:40 pm on Feb 25, 2011 (gmt 0)

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nicknackrat, I am going to try removing those datafeeds and see what happens. I'm pretty sure this is the reason. There is no way for Google to tell teh difference between a datafeed and a website that is copying another website. They both look the same to a bot.
4:45 pm on Feb 25, 2011 (gmt 0)

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For everyone with a legit white hat site with legit unique content I strongly believe that if you login to your webmasters console and do a reconsideration request, explaining the problem, your rankings will return in short order.

If you are serious about the quality of your site and in-bound links, this should be a pro-active step you take immediately.

gford, the problem is that very few sites in competitive fields are clean as a whistle. You can be much cleaner than your competitor, but is it clean enough for Google? It's not an easy decision :)
4:48 pm on Feb 25, 2011 (gmt 0)

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@ksoper78 hopefully you'll regain your position if the datafeeds are in question. Keep me updated.
4:50 pm on Feb 25, 2011 (gmt 0)

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@gford I agree, I tried that for a filtered page, it did not resolve the problem. But I think it comes down to a philosophical disagreement with Google editors and the pages intent. Now I have to figure out how I can make adjustments to get back some of what was lost without causing other SE issues.

What I found interesting is the Sitemap shows it indexed but the page does not show on Google. It seems clear Google is making changes and it is a work in progress.
4:52 pm on Feb 25, 2011 (gmt 0)

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One thing I do have is thousands of forum signature links.


They might have zeroed out forum links (not just the signature links) value in this update.

The more I analyze this change, stronger is the feel that they have changed something big on links.

But it is still only on U.S datacenters and if it rolls out elsewhere it will have a far bigger impact than anything else.Google has been modest in saying that it will impact around 12% of pages.
5:02 pm on Feb 25, 2011 (gmt 0)

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In a previous post, I mentioned that my main site's Google traffic was down 40% Thursday as a result of the new algorithm. Today is a little better, but still ... ouch.

For several sites we work on for clients, we compared the google organic visits on Thursday (the first full day of the new algo) to the average of the prior 4 Thursdays. Here are the results.

Site 1 (6% below average)
Site 2 (2% above average)
Site 3 (20% below average)
Site 4 (16% above average)
Site 5 (1% below average)
Site 6 (2% above average)
Site 7 (25% above average)

All sites are white hat, original content, etc. No links bought. No links sold.

I realize some of these changes are not statistically significant for the sites, but figured I'd share them anyway. In this zero-sum game, there are winners and losers. It's tough to understand why things have shifted in the way that they did...some really good sites we support lost a lot of traffic. I guess the big question is: are Google's search engine users happier today or is this a way-too-early Mission Accomplished being declared?
5:10 pm on Feb 25, 2011 (gmt 0)

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"The more I analyze this change, stronger is the feel that they have changed something big on links. "

Tell us what you know, I think you are holding something back ;)

Maybe someone with a Twitter acct can ask Matt Cutts on whether they did a link thing too. It's possible but I doubt since they may have wanted to see the thin content /farm results without adding new filters

I guess the big question is: are Google's search engine users happier today or is this a way-too-early Mission Accomplished being declared?

Results are always tweaked, sadly it takes days, weeks and even months sometimes
5:20 pm on Feb 25, 2011 (gmt 0)

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Tell us what you know, I think you are holding something back ;)


I have already told mine on inbound and outbound links in this thread.... :)

Yep, I also have a feel that this thread will be the longest one, if google decides to roll this everywhere. :)
5:33 pm on Feb 25, 2011 (gmt 0)

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For one of the searches I did, there are four pages ranking from the same farm.Their titles are

1) widget free online
2) free widget online
3) free free widget online
4) brand widget free online

all these will lead to the same page but different meta descriptions and titles. The meta descriptions will differ by the titles.

This is the real "Farms algo"... Kudo googlo...

[edited by: indyank at 5:40 pm (utc) on Feb 25, 2011]

5:33 pm on Feb 25, 2011 (gmt 0)

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Google is complaining about quality. Tell us what you mean by quality, how do you determine quality.


I think G determines 'quality' by watching how visitors behave when they click on a link and go to a website on the SERPs. If the visitor's experience is...

"That was exactly what I was looking for. I'm gonna use Google search the next time I need to find something because they give me what I was looking for."

... then that is a high quality site for that query. They probably know how to spot and measure this reaction by watching the visitor's behavior (via adsense, toolbars, and dozens of other clever things).

So it is much easier for them to measure 'quality' as it happens than it is to tell us what is a 'quality' website.

When the people are happy, they come in large numbers followed by advertisers who come and advertise to all of these people. Then the advertising company known as Google makes a ton of cash.
6:01 pm on Feb 25, 2011 (gmt 0)

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I think we have wait and hear Google out. This may just be a temporary disruption.

As the editor of a reputable health website (Health Hype), with articles written by medical doctors (qualifications verified), we have lost almost 50% of our regular traffic.

It is hard to believe that Google will allow this to continue.

Some of the sites that have ranked better than us are non-US sites with scraped content that is rewritten to pass as original work (barely).

Let's see what happens with time.
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