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Google Buys Online Retailer Data Services Provider Rangespan

2:07 pm on May 3, 2014 (gmt 0)

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Google has made another move to build out its e-commerce business, and specifically its retail portal Google Shopping. It has acquired Rangespan, a London-based provider of back office services for online retailers, using data science to help them expand their product selection based on real-time sales dynamics.

The service is getting shut down and integrated into Google, founder Ryan Regan tells me. The company, he says, is not disclosing the terms of the deal.

Story found at [techcrunch.com...]