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Google Base Replaces Froogle Merchant Center



1:03 pm on Jun 1, 2006 (gmt 0)

10+ Year Member

Looks like Google Base replaced Froogle Merchant center this morning. Uploads to hedwig no longer work, instead one has to upload the file to uploads.google.com. From the FAQ, it seems that they will accept the old Froogle product feeds without change. However, to conform to the Google bulk upload specs, the fields names in the header line have to be changed. As of right now, trying to log into the Google Base website is giving a 403 Forbidden error. However, uploads.google.com does seem to be accepting uploads by FTP.

It also looks like Google Base will have an interface where you can add/edit your products directly online. A lot of Froogle feeder tools may become useless.


7:24 am on Jun 2, 2006 (gmt 0)

10+ Year Member

does this mean it is safe to say froogle is now worthless (or will be within months)?

or should sellers submit to BOTH froogle and base?


10:13 am on Jun 2, 2006 (gmt 0)

10+ Year Member

Try and login to froogle, it redirects to base....


12:36 pm on Jun 2, 2006 (gmt 0)

10+ Year Member

With all of the new data fields that are available it looks like a major re-build of our feeds are in order.

I hope it's worth all of the effort.


2:32 pm on Jun 2, 2006 (gmt 0)

WebmasterWorld Senior Member netmeg is a WebmasterWorld Top Contributor of All Time 10+ Year Member Top Contributors Of The Month

I got an email notification this morning (finally) from Google, feed is now replaced by base.


3:57 am on Jun 3, 2006 (gmt 0)

10+ Year Member

Does anyone know if the original froogle file format works on gbase?


12:31 pm on Jun 3, 2006 (gmt 0)

WebmasterWorld Administrator ewhisper is a WebmasterWorld Top Contributor of All Time 10+ Year Member

Google is centralizing their feed structure. This is a good overall change (if the uploads work properly...) as it will allow more centralized and consistent feed exports to be built for base.

Froogle is not going away though. If the base feed contains products, they will appear on Froogle.

If the feed contains local businesses, they will appear on Google local/maps.

If the feed contains other items, then they will be used in a variety of ways on Google base, Google search results, and other properties/features that Google builds.

The functionality of feeds doesn't change, just the consolidation of sending info to Google.

However, there has been issues in the past of submitting feeds to base and not really knowing timelines for that information being sent from Base to their other properties, and current status issues.

It would be very useful if Google added more info on the feed status and information acceptance.


5:26 pm on Jun 5, 2006 (gmt 0)

5+ Year Member

With the limit of products (3000 active of my 12k I uploaded) this transition period is very painful. I am having difficulties getting my prices to display as attributes. When I search for products we sell I see the prices of products for competitors, but not for my products, what gives? Also about half of the products that I uploaded are disapproved because they do not meet guidelines. I think that Google could not access all my urls becauase it hit our site so hard.


9:16 pm on Jun 9, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member

Confirmed here too


3:50 pm on Jun 12, 2006 (gmt 0)

5+ Year Member

confirm here again.

i was doing good with froogle but with only 3000 active items, there is no good any more.


6:48 pm on Jun 12, 2006 (gmt 0)

10+ Year Member

I'd been uploading feeds to both BASE and FROOGLE before this happened. Now I've got both feeds into Base, and they're both reflected on Froogle - for a total of 90k+ products. Base only shows 3,000 products.

Obviously I've got duplicate listings, but I don't wanna kill one and then hurt the other one.

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