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Full scoop on the new referral feature in AdSense

How it works, how to promote, and how you get paid :)

     
8:08 pm on Nov 4, 2005 (gmt 0)

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Ever since AdSense/AdWords launched their Referral Program [webmasterworld.com] publishers have been wanting to get in on the action, especially since that referral program was by invitation only. And it seems that the numbers of people invited were limited to very high profile tech related sites, although I did manage to snag one myself :)

Google launched their new referral feature for publishers, with an even better payout than the former version. With this one, publishers can earn $100 for a successful new AdSense publisher referrer when that publisher earns his or her first $100.

For US publishers, there is the added referral feature for promoting the Firefox browser with the Google toolbar, which pays $1 for each download. I am disappointed this isn't available for non-US publishers, especially for those with primarily US-based traffic.

Both of these show up in your account in your reportings tab, so you can keep track of your earnings for each. And your referral earnings are added to your regular AdSense earnings.

It is worth noting that similar to regular AdSense, you can only promote either of these with the exact links given in your AdSense account. You cannot hack it to make a text link, or use your own banner, for example.

I must admit, I did wonder "Who doesn't have an AdSense account yet?" I would have expected YPN to launch a referral program similar to this before AdSense did. But business-wise, it was a smart move for AdSense to make.

Also, the former AdSense/AdWords referral program is now an AdWords referral program only.

So get ready to refer new publishers or new Firefox users :) Also, discussion on who is going to try out this new feature here [webmasterworld.com].

And I am also sure that AdSense will be talking about this in more detail at PubCon [webmasterworld.com] too!

8:18 pm on Nov 4, 2005 (gmt 0)

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I'd be more interested if we were able to refer Adwords advertisers via a similar system.
8:21 pm on Nov 4, 2005 (gmt 0)

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You can - $20 per referral
8:30 pm on Nov 4, 2005 (gmt 0)

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It's a shame the Firefox referral button isn't available for non-US publishers.
8:31 pm on Nov 4, 2005 (gmt 0)

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You can - $20 per referral

Do you see this in your account anywhere? I didn't see anywhere to promote Adwords in the referral program tab.

8:32 pm on Nov 4, 2005 (gmt 0)

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You can - $20 per referral

Yes, but it is a by-invitation program that not many are accepted to.

[google.com...]

I would love to see a similar feature to refer new advertisers.

As a non-US publisher, I was disappointed to be excluded from the toolbar referral program too.

8:35 pm on Nov 4, 2005 (gmt 0)

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I just read something interesting over at Google's Adsense Blog about the Firefox thingie:

In addition, if you are a U.S. publisher, for Firefox with Google Toolbar referrals we will pay up to $1 per referral the first time a user installs Firefox. (We hope to make this available soon to international publishers.)

[edited by: Zygoot at 8:49 pm (utc) on Nov. 4, 2005]

8:23 pm on Nov 4, 2005 (gmt 0)

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Hi All,

I just got an email inviting me to be an Adsense Referrer.

The email states payouts occur once your referral hits $100.00. They will credit your account with $100.00

Chelle

8:55 pm on Nov 4, 2005 (gmt 0)

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As a non-US publisher, I was disappointed to be excluded from the toolbar referral program too.

i second that. they could easily mod the program to be IP based rather than Asdense.Country based!

8:58 pm on Nov 4, 2005 (gmt 0)

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The question is: Why do Google wants us to refer to Firefox?
Possible answer: More Firefox users, less IE users, MS losing market share...

Anything else?

9:03 pm on Nov 4, 2005 (gmt 0)

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zoltan - i dont think its about firefox, its really about the toolbar. the more toolbars out there, the more searches google gets (not to mention the fact that they can track user behavior with the toolbar).

actually i am surprised that the payout is only $1 - i suspect that google makes significantly more than this per toolbar download.

9:11 pm on Nov 4, 2005 (gmt 0)

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elsewhen, maybe you are right... but if they only target the toolbar why don't they simply refer people to download the toolbar to IE? It doesn't make too much sense... Installing a 400kb toolbar is always easier than downloading and installing a totally new software... IMO.
9:12 pm on Nov 4, 2005 (gmt 0)

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Idd Zoltan, I think it's about Microsoft.
9:15 pm on Nov 4, 2005 (gmt 0)

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Well, i'm personaly pretty happy about being able to promote Firefox and Google at the same time and get paid. I was originaly going to promote Firefox to people using IE on my site for free..

I'm just wondering though, would putting something like We Highly Recomend Firefox under the ad be agaist the TOS?

perldiver

9:22 pm on Nov 4, 2005 (gmt 0)

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IMO, that should be OK. After all, it's not like putting that above an ad, you really can't recommend an ad because you don't know which ones are going to show. But the Firefox thing is basically static, we should be able to say we recommend it. Probably isn't allowed, though...
9:33 pm on Nov 4, 2005 (gmt 0)

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>>Firefox with Google Toolbar referrals we will pay up to $1 per referral

From paid browsers, to free browsers, to getting paid to use a browser. What a war.

9:45 pm on Nov 4, 2005 (gmt 0)

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Do the ads intentionally look bad in IE... I noticed they are squared off with whitespace on the corners. They look much better in firefox. :)

zoltan - i dont think its about firefox, its really about the toolbar. the more toolbars out there, the more searches google gets (not to mention the fact that they can track user behavior with the toolbar).

actually i am surprised that the payout is only $1 - i suspect that google makes significantly more than this per toolbar download.

By the way, I think Bill Gates said google makes $50 per customer off their searching. So that gives you the idea of the value on a customer to them. So $1 for a customer who makes then $50 a year is not too bad for them.

10:10 pm on Nov 4, 2005 (gmt 0)

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Well, i'm personaly pretty happy about being able to promote Firefox and Google at the same time and get paid. I was originaly going to promote Firefox to people using IE on my site for free..
I'm just wondering though, would putting something like We Highly Recomend Firefox under the ad be agaist the TOS?

I would like some clarification on this too, I've been promoting Firefox for awhile, but now I am concerned with my "FireFox is the browser of choice..." statement I've had on my pages...

11:21 pm on Nov 4, 2005 (gmt 0)

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I got a friend to grab the link that it goes to...all it goes to is the toolbar page for FireFox...I orignaly thought it was a speicla place where you downloaded Firefox with the toolbar in one big package :S Though..I noticed, if you use IE, it prompts you to install Firefox before trying to get the toolbar.

perldiver

11:27 pm on Nov 4, 2005 (gmt 0)

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I, too, had a friend check it out. His experience was different. It went to a Google page that offered Firefox with the Google Toolbar together as one download package.
11:32 pm on Nov 4, 2005 (gmt 0)

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Google has always supported Firefox from the start (ie. default firefox start page). They also support open source projects. Put two and two together and that's why they want to suppot the Firefox toolbar not the IE version.
12:38 am on Nov 5, 2005 (gmt 0)

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It's too big of a coincidence for me that this comes right after Gates talks trash about Google...
12:45 am on Nov 5, 2005 (gmt 0)

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I must admit, I did wonder "Who doesn't have an AdSense account yet?"

Yes indeed. And while a $100 kickback isn't to be sniffed at, does the world (and more importantly Adwords advertisers) need ever more sites displaying their listings when QC is already such a major issue?

A $5 finders fee for reporting MFA sites would have me far more excited!

 

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