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We are unable to grant the exception requests listed below...your ad or keyword is no longer active...I've included your original message to us directly below each policy violation.
Trademarked Term: widgets
Your explanation: Upon searching for "blue widgets", I find there are 6 other Adwords advertisers on page 1 all selling blue widgets using the word "widgets". I'm assuming this ad kicked out by mistake and that "widgets" is not really a trademarked term.
What am I missing here? Why is it OK for some but not all?
[edited by: mona at 11:24 pm (utc) on Mar. 7, 2006]
[edit reason] no emails excerpts, please -thx! [/edit]
Google generally approves the ad by early the following morning. Not a biggy. *shrug*
The client is not a reseller of the product being advertised, they manufacture it!
I contacted Adwords via the live chat and was told that before the ad could be reinstated they had to receive a letter of permission on company letterhead faxed to such-and-such a number ... for the client to advertise the product which his own company makes!
Herein lies the problem with Google's - and other big web sites' handling of copyright and trademark rules. They make it very easy for a competitor to take you down if they so desire. You don't have to have any type of real proof for Google to take a site down. All you need to do is fax in a swarn statement claiming that you have the trademark or copyright. To most kids coming out of - or still in College - a swarn statement means nothing.
Ebay handles it the same way. I've had a large business destroyed by fake faxes sent into ebay claiming infringement. You can send in a counter claim. But the rule is to take you down every time there is a faxed in claim of infringement - even if it's the same person you just filed a counter notice on.
I hope Google gets a better handle on these rules for all of our sakes.