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UK Adwords Travel Competition

Win a 200 CPC Campaign

6:54 pm on Aug 18, 2005 (gmt 0)

Junior Member

10+ Year Member

joined:Mar 7, 2002
votes: 0

In an attempt to road-test the success of CPC advertising, Google is offering 5 readers of Travel Weekly in the UK a free 200 campaign. What did make me chuckle is the entry question:

What do the letters SEO stand for?

a) search engine outsourcing
b) search engine offers
c) search engine optimisation

The winners' campaigns will be charted in Travel Weekly to gauge their success.

Should make interesting reading if Google is involved - a one-off 200 travel campaign could easily go nowhere.