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Anyone now have their Pro logo?

   
6:10 pm on Feb 6, 2005 (gmt 0)

10+ Year Member



By my rough calculations, I believe I am right in saying that the 3 month period to prove your worthyness is nearly up. As a result, there should be a surge in people now receiving their glitzy Advertising Professional logo.

I am keen to see what it looks like and whether Google will implment any verification system (ala Paypal).

Condiditons for receiving the professional status:

  • Pass the exam.
  • Manage an account for 90 days.
  • Spend a total of 1000 US$ accross mutiple accounts in MCC in 90 days.
  • 90 day period begins upon registration for a Pro account.
  • 6:50 pm on Feb 17, 2005 (gmt 0)

    WebmasterWorld Senior Member adwordsadvisor is a WebmasterWorld Top Contributor of All Time 10+ Year Member



    Ok, eWhisper, back with more info.

    The answer to this one is 'the individual', btw. I just want to get more details on the nuts and bolts in your scenarios.

    Well. I'm usually pretty good about not posting when I'm less than 99.8% sure of the answer. Not so this time, however. Yep, the answer in my post above is incorrect.

    So thanks again, eWhisper, for asking your 'depthy' questions - as they've once again resulted in my learning something. And I do apologize for the misinformation.

    Back to your questions:

    1. Someone passes the test and has the logo associated with one MCC. They leave that company(and hence, that MCC) behind.

    Does the person have to retake the test or do they tell Google to transfer the logo to another MCC?

    OK - as mentioned above, my thoughts were off the mark - and the logo is associated with the MCC account, and not the individual.

    This means that the person would need to re-take the test at the new company.

    2. Someone owns two different MCCs which for various reasons are not linked.

    Can they tell Google that they own both - or do they have to take the test twice to get any additional features enabled on both MCCs?

    As you'll have inferred from the answer to question #1, the answer here is that you'll have to take the test twice to have both accounts 'Qualified'.

    Hope this clears it up. And please feel free to leave your feedback, which I'll pass on to the right folks.

    AWA

    8:36 pm on Feb 17, 2005 (gmt 0)

    WebmasterWorld Administrator ewhisper is a WebmasterWorld Top Contributor of All Time 10+ Year Member



    I enjoy the 'true story' AWA - great stuff ;)

    Tell your contact that I'll owe him a beer at the next conference - if he shows up..

    The above answer is exactly what I was looking for - thank you.

    8:54 pm on Feb 17, 2005 (gmt 0)

    WebmasterWorld Senior Member 10+ Year Member



    The answer to this one is 'the individual', btw. I just want to get more details on the nuts and bolts in your scenarios.

    That was a good answer AWA because it SHOULD be the right answer. If I am a contractor and do work for two different companies, it is silly to have to do the test twice. It is especially goofy since the TOS REQUIRE that we mention only the INDIVIDUAL that is certified if the logo is displayed on our site. At the very least, perhaps there should be a waiver fee or vouchers issued for individuals who have passed the test and have to retake multiple times for other MCC accounts.

    I guess I am just a little miffed because I am the "exception" falling between the cracks this time, and I just want my pretty logo to dazzle new customers. Help!

    My scenario-->

  • Beta tested MCC with company 1 a month or so before the program was released. (I was the sole manager of the account - which I still assist with)
  • Setup MCC center for personal consulting company approximately 50 days ago.
  • Passed test for personal consulting company (company 2) last weekend
  • Signed up NEW company (company 3) for MCC today.

    **Note: The first 2 easily meet spending requirements, and the last should in a fairly short time.

    Ack! After having to go the dmv/ss office/ and county clerks today as well I'm choking on red tape! :)

  • 12:53 am on Feb 18, 2005 (gmt 0)

    WebmasterWorld Senior Member adwordsadvisor is a WebmasterWorld Top Contributor of All Time 10+ Year Member



    stuntdubl, I can absolutely understand your frustration - and can see where you would feel that way, even if it were not at all influenced by the dmv/ss office/county clerks experiences today.

    (Combined, that is more than any person should be expected to weather in a 24 hour period.)

    I'll be passing on the link to this entire thread later this evening, and will also quote you verbatim in the Advertiser Feedback Report I send out. So, you will be heard.

    Thanks for your detailed and well-considered comments - and for your patience under red-tape related stress as well. ;)

    AWA

    3:23 am on Feb 18, 2005 (gmt 0)

    WebmasterWorld Senior Member 10+ Year Member



    Very appreciated AWA. I don't think my constructive criticism at the state departments will be received near as well. ;)
    5:00 pm on Mar 25, 2005 (gmt 0)

    10+ Year Member



    If the certifiation is tied to the MCC, not the person, then when she leaves, what happens to the certification? Does the agency continue to say they have a certified professional? This seems like a wrong situation.
    9:49 pm on Mar 25, 2005 (gmt 0)

    WebmasterWorld Senior Member 10+ Year Member



    OK, the exam is taken from an MCC. The logo is personal, the rules to use it do not even allow to state that the company has been certified. Now what happens when the MCC and the individual split up?

    The MCC still seems to be certified and the individual is not?

    How does this make sense?

    6:17 pm on Mar 27, 2005 (gmt 0)

    10+ Year Member



    The ownership of the certification isn't discussed in the CAP rules. See [adwords.google.com...]

    Laura works at Agency A on MCC #004 and gets certified. She leaves Agency A and goes to Agency B. What now?

    She logs into MCC #004, deletes the previous accounts, changes the email login and password, and populates it with the new accounts. Thus she continues to meet the requirements ($1,000, etc.) Agency A can set up a new MCC, add their clients, and continue their life.

    Agency A may claim that they "own" MCC#004, but what they own is the clients, not the MCC. Laura can simply change the login/PW (MCC My Account Login Information Edit).

    Or she can set up a new MCC at the new agency, populate it with new clients, and ask Google to transfer her certification from the previous MCC to the new MCC.

    If Google won't (or technically can't) transfer the certification, then Laura should take a new exam to certify the new MCC. Agency A's certification should be (and must be) removed. However, Google has a 90-day waiting period, and it seems wrong that she should spend 90 days without certification.

    As people get certified, they will begin to move around, either from agency to agency, or they leave an agency and start their own services, or they leave the profession altogether and do something else. Who owns the MCC? How does one transfer the certification? The GAW CAP rules don't discuss these situations. GAW should consider this and create rules before the lawsuits happen.

    I would guess that on Tuesday morning, agencies will issue rules that the MCC is owned the by agency. It's not, but whatever. The certified workers can change login/PW in six seconds.

    [edited by: eWhisper at 7:00 pm (utc) on Mar. 27, 2005]
    [edit reason] Fixed Link [/edit]

    6:58 pm on Mar 27, 2005 (gmt 0)

    WebmasterWorld Administrator ewhisper is a WebmasterWorld Top Contributor of All Time 10+ Year Member



    You've opened up a huge legal battle with this one that goes beyond what Google policy states and into actual laws.

    If the MCC was created on company time, and the worker was being paid while they opened the MCC, and the agency paid for the certification, etc, etc - it can be argued that the GAP can't take the MCC with them.

    However, it can be argued that the agency doesn't maintain the rights to advertise that they have a GAP if the only GAP leaves the agency.

    Disclaimer: My opinion only - not a lawyer

    8:35 pm on Mar 27, 2005 (gmt 0)

    10+ Year Member



    The best solution that I can see: Laura sets up her own MCC, studies for the exam on her own time, and pays the exam fee on her own. When she works at at agency, she uses her own MCC. She just populates it with the agency's clients, and when she leaves, she removes the agency clients.

    It's odd that Google built the certification somewhat casually. The logos should be click/verifiable. It's very enticing for people to just paste a logo on their site (the SEO field is filled with far too many shady operators).

    Other corps have solid experience with well-established certification procedures. It might be useful for GAW to look at some of those certification programs and avoid problems from arising.

    9:03 pm on Mar 27, 2005 (gmt 0)

    WebmasterWorld Senior Member 10+ Year Member



    If the MCC is claimed by the company, and multiple persons can access it, how does Google know the certified person has left the comapny and the MCC? Independent of the Q-GAP's next move? (Own company, other company with or without their own Q-GAP MCC, illness/out of the industry).
    9:05 pm on Mar 27, 2005 (gmt 0)

    WebmasterWorld Senior Member 10+ Year Member



    It's very enticing for people to just paste a logo on their site (the SEO field is filled with far too many shady operators)

    Yep, I've already heard someone say he'd put the logo on his site, looks good for his customers. Don't know if he actually did it.

    10:16 pm on Mar 28, 2005 (gmt 0)

    10+ Year Member



    AWA:
    >>I just have this very strong feeling that the first batch of logo recipients would really like, oh, say, a G hat and t-shirt.

    Received my "AdWords Qualified Professional" hat, and a pen and notebook today.

    Very cool, and nice touch, Google!

    This 58 message thread spans 4 pages: 58