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does Google allow "PageRank For Sale" ads ?

I thought Google frowned on this, yet they accept these ads

     
6:51 am on May 15, 2004 (gmt 0)

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I'm confused. About 18 months ago, Google considered it high treason to openly sell PageRank. Now I see ads fed from Google in the Washington Post that explicitly advertise PageRank for sale. Here's a screen <snip> shot[/url].

Is it okay to sell PageRank now?

[edited by: Brett_Tabke at 12:41 pm (utc) on June 25, 2004]
[edit reason] no specifics. Please reread the TOS [/edit]

10:25 pm on June 25, 2004 (gmt 0)

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You can buy a website with high PR, a friend can give you a link (even if you're not on topic), and you can get/give reciprocal and circular links to get PR so why wouldn't you be able to sell it?
10:38 pm on June 25, 2004 (gmt 0)

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Selling page rank is dumb, buying links from sites that give you traffic is not, advertising works just as well on the net as it does in the real word if done properly, page rank is one of many factors to consider, IMHO although the page rank may not always pass it is a good way of assessing the pedigree of the site you are doing business with.
11:03 pm on June 25, 2004 (gmt 0)

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Selling page rank is dumb

I'm assuming you think buying it is dumb, too.

What if (for example) you have a site with lots of content that doesn't lend itself to linking (e.g., a shopping site) and your pages are not being crawled because your PR is too low? Wouldn't it then make sense?

12:45 am on June 26, 2004 (gmt 0)

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Google has to let these ads run, they can't shut out competitive areas, things they don't "approve of" / same for Cloaking software ads . . . --- same as when you search for Adsense there are competive ads for other contextual programs . . .
1:54 am on June 26, 2004 (gmt 0)

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Actually they can keep whole catagories out that they don't "approve of". Try to set up an ad campaign for a firearms website and see how long it last, or even if it starts.
4:18 am on June 26, 2004 (gmt 0)

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Although there may be ambiguity in practice, the technicality of this situation seems pretty clear to me: you can't sell something you don't own, and "the PageRank of your page" isn't something you own, it's just a momentary evaluation of your page made by someone (or something) else. I can sell you *space* on my page, or *advertising* on my page, and I can tell you my page has high PageRank (at the moment), but I can't sell you the PageRank itself since I don't own it. If I advertise "PageRank For Sale" surely I'm being fraudulent (unless I am Google).
5:38 am on June 26, 2004 (gmt 0)

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rjohara - Well Said!
6:06 am on June 26, 2004 (gmt 0)

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Since PageRank is only a measure of how many sites link to you, and has nothing to do with search results, who cares? People pay way too much attention to that little green bar.
4:03 pm on June 26, 2004 (gmt 0)

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Selling PR in theory doesn't make all that much sense as the PR of a site is a snapshop at a particular point of time and in the future the PR of a site will change, whether up the scale or down.

Let's remember people that PR and Alexa ratings are indicators only and yes they can be influenced through a variety of methods which will in turn affect rankings and the like but in the long term the best way to built a good PR is through relevant recipricol links, good content, well designed internal page links etc...

Selling PR, let's get serious... who cares! ;)

2:27 am on June 27, 2004 (gmt 0)

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>Although there may be ambiguity in practice, the technicality of this situation seems pretty clear to me: you can't sell something you don't own, and "the PageRank of your page" isn't something you own,

>Selling PR in theory doesn't make all that much sense as the PR of a site is a snapshop at a particular point of time and in the future the PR of a site will change, whether up the scale or down.

So to conform with truth in advertising, perhaps we should refer to this practise as "leasing" page rank.

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