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Google Referrers Dropped from 1500/day to 80 day



12:58 pm on Feb 9, 2005 (gmt 0)

10+ Year Member

My website used to be on the first page for the relevant keyword on google. At the best times I had up to 1500 visitors per day from google.

The website is listed in DMOZ and Yahoo and I only optimized the links once and never cared about it anymore. I never changed any links, nor did I play around with any kind of linking. The site has no hidden content or links and it is all high quality - not a junk site that is part of a link farm as many others that are now on the first page.

on the 3rd of February 2005, my google traffic collapsed
and my website is basically dead...no new members register anymore as there are no new visitors.

How could that happen? Apart from that competition rose too...what on earth can make a google listing go down that quickly?

It is really annoying :-( I would only be half that disappointed if the other website that are consuming my previous traffic now where not any contentless linkfarms diverting the traffic to affiliate websites of bigger once.


3:05 pm on Feb 9, 2005 (gmt 0)

10+ Year Member

If you have not changed anything, you probably have become a vicim to a direct algorithm change that affects your layout/website.

Unless you have lost some type of backlinks or credited site link that you do not realize. That is your first step, try to find out if anything has changed between your links. Then I would say see the exact day that the traffic dropped and search the forums for that timeframe. I am sure you will find someone else who experienced the same.

I have been seeing drastic changes both ways since mid december.


5:03 pm on Feb 9, 2005 (gmt 0)

WebmasterWorld Senior Member jomaxx is a WebmasterWorld Top Contributor of All Time 10+ Year Member

Keep plugging and don't panic. Try to identify and fix anything Google might be using as a filter, and wait for the next update. I have a site that was penalized in December but came back gangbusters last week.


5:11 pm on Feb 9, 2005 (gmt 0)

10+ Year Member

me too. :(


5:14 pm on Feb 9, 2005 (gmt 0)

10+ Year Member

check your sniptes on google. My snipets are all gone. only URLs left, no cache. many of them showing as supplement results.

please post if your snipets show the same


5:28 pm on Feb 9, 2005 (gmt 0)

10+ Year Member

Same exact thing happened for me in december about the titles and cache disappearing. Now the sites are back and are doing better than ever!

Do you track spider bots? I bet you are just being reindexed.


10:17 pm on Feb 9, 2005 (gmt 0)

10+ Year Member


how do I whether I am reindexed? the web log only shows googlebox is visiting the site, but how do I know whether it is a reindex or not?


11:35 pm on Feb 9, 2005 (gmt 0)

10+ Year Member

I've never been affected much by Google updates, always ranked very well in Google, till the last update, when my traffic from Google dropped about 75 percent(!) Now suddenly it's getting back to normal. I've made no major changes to my site; it's been business as usual for me through all Google's shenannigans. So don't worry too much yet, you may be back to normal in a few months, too.


12:47 am on Feb 10, 2005 (gmt 0)

10+ Year Member

Jason I think you'll have to read the 29 million posts on the other update threads that are continuing at the moment to realise that you are one amongst many at the moment...


2:01 am on Feb 10, 2005 (gmt 0)

10+ Year Member


I'm in the same sinking boat as you.

Question for you -- when you search on your domain name (without the dot com, dot org, etc.), are you #1? Did you used to be #1 but now you are buried below a bunch of weird pages? That's what happened to me. Just can't figure it out and it's very, very, very, very depressing.


4:35 am on Feb 10, 2005 (gmt 0)

10+ Year Member

Unless you have used some spammy techniques, usually you are not banned. With google, you never truly know. But I wouldn't be surprised if you are going through the same thing.

The bot would only come to the home page, and the google description text disappeared for a while. Then one day I was litereally flooded with the google bots, and they still haven't stopped.

I would say give it at least a full month or two before making any drastic changes.

As with any site, every situation is definitely different. So if you want to sticky me your url, I will be glad to check it out and give my input.


5:31 am on Feb 10, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member

on the 3rd of February 2005 ... Google Referrers Dropped from 1500/day to 80 day

Experience on my own site has been identical to yours to the day, except that the drop has been less ("only" over 50%). If you have not yet already realised, you have been hit by the so-called `Allegra' update.

Symptoms on my site prior to Allegra, which remain true now, are:

    a PR0 domain (although PR5 index page)
    site:my-domain.com => url-only listings

I have not yet seen any credible explanation for the mechanics of the algo change (and therefore no means to affect it), although 100's of pages of speculation and cries of pain. In general, G's SERPS appear to have improved, but at the cost of many clean sites being amputated. It is a bit like 18th Century surgery:- they appear to have cut more deeply into the good flesh than perhaps they meant to.

GoogleGuy has published an email address to give feedback, but that was only for 1 day, and was published 20 hours ago :(.


6:40 am on Feb 11, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member

Jason77 (and anyone else that dropped),

Just as a matter of interest, how were your sales affected?

We dropped about the same proportion as you mentioned, however sales have not been proportionally effected.

Ad revenue is down about 50% across the network, however I was stunned with the sales thing.

[edit]Forgot to mention, sales only dropped by a few percent, and while ad impressions are lower on account of the drop in traffic - CTR and conversions on those ads are up significantly. This signifies that Google traffic is not on the same quality as MSN, Yahoo or any other of our referrers.[/edit]


6:40 am on Feb 12, 2005 (gmt 0)

10+ Year Member

When my Google traffic dropped, all it really did was keep my earnings from growing at the rate I expected -- but my earnings did not drop dramatically. Fortunately I get a lot of repeat visitors and am not entirely dependent on search engines. Also, I have started getting more traffic from Yahoo and MSN, which helped.


1:24 pm on Feb 12, 2005 (gmt 0)

10+ Year Member

My site hit the skids in mid-December, and has never recovered. It is 6 years old, so no Sandbox, and prior to mid-December always ranked in the top 5 for keywords and keyphrases.

Overall, my Google traffic is down 90%, although traffic from Google Images has remained steady. I've never done anything that would generate any penalties (that I know of, anyway).

I found a couple of things that could have hurt me, a couple of images on my index page weren't optimized, and the page size was huge. They've since been replaced, cutting the file size in half. I also found a couple of outbound links that were DOA, and removed or updated them as well.

Other than that, I can't think of anything that would cause my site to perform so poorly in Google Search, especially after doing so well for so many years.

My site is not in a highly competitive area, so there isn't normally a lot of movement. Google just seems to be broken right now, and they don't appear to know how to fix it...


2:20 pm on Feb 12, 2005 (gmt 0)

10+ Year Member

I had over 50 legitamate search terms that used to rank in the top 10 on Google. They are all 100+ now.

Before Allegra, I was #9 on Google for the term "medical supply". After Allegra, I am now #571. (I am still in the top 40 on Yahoo).

I also show up as #4 from "mycompanyname", right under an "AsSeenOnTV" web site that doesn't have a link to me or my name anywhere on their 3-page web site.

Here's what I believed caused it: I have been working on a link exchange program for the last 6 months, using the term "medical supply" for the incoming text.

I think Google is punishing webmasters who engaged in link exchange programs to try and improve their pagerank. That's what I seem to be experiencing!