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geo-targetting, how will it affect?

     
11:12 am on Apr 29, 2004 (gmt 0)

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Hi,

I was thinking of getting my domain hosted elsewhere instead of in my present locality due to high cost.

Just wondering, how will geo-targetting of Google and others affect me. As I am relying about 90% on local business, will it be a good idea to even shift the site to say US which is cheaper in hosting fee?

Any experience to share appreciated.

Thanks.

12:33 pm on Apr 29, 2004 (gmt 0)

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Hi

USA ip address is no problem if you have a .co.uk. If you have a .com you will not appear in some other search engines for UK only, including google.

12:54 pm on Apr 29, 2004 (gmt 0)

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Thanks MHES. We have a monopoly in the telecom industry here but think I cannot change since mine is a .com TLD.

Really cannot afford to lose 90% of the traffic which is already not much.

And if I register a com.* ccTLD domain, I will get penalised for duplicate contents. sigh..

4:58 pm on Apr 29, 2004 (gmt 0)

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I appreciate your dilemma, kwngian, but for now the only way we can be sure that a .com is truly relevant for e.g. UK search is to see things like the .com is hosted in the UK. :¦
1:30 pm on Apr 30, 2004 (gmt 0)

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Thanks for the info, Googleguy.

I was just about to bite the bullet and shift to a US host because I am quite confused whether geo-targeting is more towards the surfers or the site owners.

My understanding is that it is more towards the site owners because I get better results when surfers looks specifically for my locality than when it is a general search term. But on forums, it seems like the opinion is targeting relevance towards the surfers' location.

Right now I am still confused about this but I won't take the risk anymore.

1:47 pm on Apr 30, 2004 (gmt 0)

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Shame Google et al can't make use of the country meta tag:
<meta name="geo.country" content="GB">
and other similar tags...
 

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