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Google email, Google hosting, Google domains, Google Adwords, Froogle for product placement - sounds like a nice small business solution.
Link to the registrar list at iana.org
Google is #895
They may as well do whatever they can while they can. Life is short after going public so who knows if they are even around in the same form in three years. Can Microsoft come from behind again like in the browser war?
Diversify until you're the best at nothing....but here's to hoping it'll be good.
Here's some more speculation. Imagine if they offer a new protocol for registering domains. Similar to ICANN's policy of having valid data in the registration. You want to register a domain, fine. You need to give social for personal accounts (in America) and Fed ID# for corps. Similar idea outside the country with local ID numbers. Now if you want 5000 domains, fine. But your name will be on it. Interlink, it will be noticed.
Now a domain is vetted. This improves their crawler tremendously. As mentioned in this thread, such an idea would result in claims of bias/etc. Which is their right and one day they will give up the unbiased nature of their site I believe. But if they wanted to keep it unbiased, they could use the excuse that spam has overwhelmed the internet and this is a needed service. Then they can implement a "sign-in" protocol. It works automatically if you register with Google, other registrars can automatically (fee-based or even free) interface with the system. Now they can crawl the web with more power. If your registrar doesn't support the new protocol, you can obtain an ID by signing into their system, receiving a special file that you place into your web's root. Googlebot visits to compare the key, which proves you can access the root of a website and are therefore the owner.
The power this would give their crawlers is immense. And the more time goes on, the more I believe it will become necessary to vet domains. Some system like this will have to be put in place. If we think spam is a problem now, just wait. Spammers will overtake the SEs completely. How can you possible combat automated domain registration, automated sophisticated, interlinking sites with autogenerated content using dictionaries? You can create autogenerated sites far faster than real ones. How long will it take for there to be more autogenerated sites w/ unintelligble content than real ones?
SEs will have to combat this by vetting the sources one way or another. It's either that or they will be totally broken.
Althought when I whois myself it would be sexy if it said Google :)
It also gives them the kind of access to whois data that a non-resistrant does not have.
Sometimes I conduct job interviews with people from various companies just to find out more about the company.