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Evading Ad-Server Blockers

To ensure continued ad sales

9:16 pm on Jul 6, 2004 (gmt 0)

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joined:Sept 12, 2003
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I sell PPC advertising on my site (a directory). Many advertisers use ad-servers such as Bluestreak & Atlas DMT. These links are being blocked by Ad-Aware 6.0 and possibly other software as well. In the case of the Atlas DMT links, they appear normally (both hyperlinked images & hypertext), but clicks don't go anywhere. In the case of Blustreak links, the images and hypertext do not even appear. Not only does this reduce my ad revenue, but it also makes valuable content unavailable to my users, who come specifically for these types of links. Does anyone have ideas on how I could evade the ad blocking? Currently, I use hrefs, and link to a ColdFusion page that tracks the click and redirects (cflocation tag) to the advertiser's link.

Thanks for your help!

8:21 pm on July 14, 2004 (gmt 0)

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WebmasterWorld Senior Member 10+ Year Member

joined:Dec 4, 2002
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I think this is an important topic.

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