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California Senate Bill No. 313 - The death of the "free" model

11:59 am on Jul 5, 2018 (gmt 0)

Senior Member from US 

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joined:Oct 5, 2012
votes: 171

Never a fan a legislation but this one makes me a little happy inside. After seeing so many businesses online offer "free" products financed by the shady "subscription unless you cancel in..." it's nice to see that there may be some ramifications. This model has really had an effect on the ecosystem. One example, Adwords and the "quality score", ads with "free" in them decimated the CTR statistics causing higher CPC requirements for legitimate businesses.


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