Welcome to WebmasterWorld Guest from

Forum Moderators: httpwebwitch & not2easy

Message Too Old, No Replies

Can you control ad frequency?



1:55 pm on Dec 29, 2011 (gmt 0)

Is there a way to control or limit the number of times an individual is shown the same ad?

Frequency is a useful metric showing me the average number of times a person is exposed to my ad. But what if I want to expose everyone a maximum of 4 times, and then not let them see it again?

And what determines my ad's frequency? Will it just appear every time that my ad outbids/outranks the competition for anyone I've targeted, regardless of how many times they've seen it? Or does FB account for the number of impressions an individual's had before?

Featured Threads

Hot Threads This Week

Hot Threads This Month