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What kind of "conversion" should one expect on a forum/community site?

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6:51 am on Mar 15, 2012 (gmt 0)



Greetings everyone. I've just discovered your wonderful community and am happy to join. Hopefully I will have some knowledge and experience to share with some of the members here and be of use.

I have created a custom community/forum with custom code base. It's similar very similar to reddit.com but lets just say it's a custom forum were user's have the ability to create their own categories.

I have Google Analytics installed and it shows me that since launch, I have had 800 unique visitors visit my site.

Out of these 800 unique visitors:

30 have registered
2 have created a post (1 each)
5 have commented (2-4 comments each)

I am wondering if some of you experienced folk can share your numbers with me and let me know, is this a horrible rate of involvement or not? Should I be thinking about strategies to get users more involved or are my unique visitor numbers too low and I should be advertising more?


I hope you can share a bit of your experience and give me an idea of what my expectations should be on a custom forum. Just a note, there is no central subject on this forum, categories can be anything and there are some default ones set up.

Thank you!