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Chinese search newbie Jike takes on Baidu and Google

   
1:07 am on Jun 22, 2012 (gmt 0)

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Formerly known as Goso.cn [webmasterworld.com], the Chinese government-owned search engine Jike is still plugging away a year later.

Chinese search newbie Jike takes on Baidu and Google [theregister.co.uk]

A Jike statement translated by the state-run paper notes that “Jike.com still has a long way to go compared with Baidu or Google”, adding that its goal is to "transmit information in a fair and barrier-free manner" and "provide the most natural search results to its users".

Well, as natural as search in the People's Republic can be, given the massive government-imposed censorship of online content.

The site looks almost identical to market leader Baidu, even down to the blue and red colour scheme, and will have to do something pretty special to make a serious imprint on the market.
 

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