Forum: Yahoo Search Marketing Pay Per Click Advertising (was Overture)
Previous Moderator: tigger
Founded: January 2, 2000
PPC or Pay Per Click search engines have been growing by leaps and bounds the last year. With the DotCom down turn and the loss of advertising revenue, search engines have turned to PPC as a means of generating traffic. There are also many search engine optimization firms who are operating on a cost per click basis.
Yahoo PPC related topics.