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Yahoo Search Marketing Pay Per Click Advertising Forum

Blocked Domains increase to 500 domains per account
Blocked Domains increase

 6:09 pm on Nov 14, 2008 (gmt 0)

I wanted to share some news with our advertisers. We just increased the number of Blocked Domains allowed per U.S. account from 250 to 500, to provide advertisers with more control over their target audience.

For more info, please take a look at this post on the YSM Blog: [ysmblog.com...]




 6:32 pm on Nov 14, 2008 (gmt 0)

Thats At least a start. The problem is that I need more like 5000

For Example, here's some stats from last month:

Sites I received at least One Click (other than Yahoo)


Sites where I received a Conversion (other that Yahoo)


Conversions as a percent

Yahoo: 78%
Other: 22%

Well I guess I'm off to add another 250


 9:04 pm on Nov 14, 2008 (gmt 0)

I think it's a band-aid solution, and not good enough to satisfy a disgruntled ex-client like myself.

That YSM blog post begins with "Your time is precious, so we’re going to try to give you some important news about blocked domains in a mere 250 words".

Humorous intentions aside, I find this disingenuous. Yahoo appreciates our time enough to spare us from reading a long post... but they don't spare us from the tiresome maintenance of blocked domains. I'd rather read a long article than manually add 500 crappy domains to a blacklist. I guess our time isn't that precious.


 6:51 pm on Nov 16, 2008 (gmt 0)

I back-tracked one of those domain parks that keep sending me garbage. Apparently they have +90k parked domains.

One parked domain made up of 3 keywords & one hyphen should not be sending me more traffic than Adwords.


 7:00 pm on Nov 16, 2008 (gmt 0)

What if you could also block by IP block not just by domain? Or is that a silly question?


 3:31 am on Nov 17, 2008 (gmt 0)

Any way to bill yahoo for our time for blocking all these crap domains?

Come on yahoo, you know these arbitrage domains do not work for advertisers, yet for whatever reason, $$$$$$$$, you do not add the most requested feature, blocking all non yahoo domains.


 8:23 am on Nov 17, 2008 (gmt 0)

Not a long-term solution. I wonder whether someone in management is on his way out....


 10:28 am on Nov 17, 2008 (gmt 0)

I agree, the quality of Yahoo's search partners is awful.

Does anyone know of a way to reveal which sites our ads are appearing on? I'm using Google Analytics and use query strings to track Yahoo clicks (?utm_source=yahoo&utm_medium=cpc&utm_campaign=whatever).

Without the query string GA won't assign all Yahoo PPC traffic to Yahoo. With the query string, you can't see which domains the Yahoo ads are appearing on.

Can I set up a duplicate GA profile that will only capture Yahoo traffic but that will show which domains my ads are appearing on? If so, how?!


 10:35 am on Nov 17, 2008 (gmt 0)

I hope Google takes this as competition and does the same.


 12:42 pm on Nov 17, 2008 (gmt 0)

If Yahoo Search Marketing made their system more transparent (so that merchants know exactly where their ads are being displayed) and allowed whitelisting of pre-approved search partners, then not only is this good for clients (and then good for Yahoo as more merchants sign up) but it's also good for the Internet in general. Thousands and thousands of useless crap sites that clog up the Web like bad cholesterol would lose much of their revenue and maybe finally die.

[edited by: Umbra at 12:42 pm (utc) on Nov. 17, 2008]


 7:02 am on Nov 18, 2008 (gmt 0)

Guess I was right...



 1:27 pm on Nov 18, 2008 (gmt 0)

That was too obvious. LOL.


 3:27 pm on Nov 18, 2008 (gmt 0)

Are you implying I pushed the guy towards quitting? :)

[edited by: Zarqon at 3:27 pm (utc) on Nov. 18, 2008]

handsome rob

 8:33 pm on Nov 18, 2008 (gmt 0)

And whom do we have to thank for the privilege of spending our time defending our accounts from the company we pay to advertise them?


 2:34 pm on Nov 20, 2008 (gmt 0)

Well, if when Jerry leaves he takes his precious partners with him, and Yahoo regains some dignity, we'll know who we had to thank, won't we...


 6:21 pm on Dec 12, 2008 (gmt 0)

Don't suppose anyone has created a contributable list of all these rubbish sites that display Yahoo PPC yet have they? I'm sure I'm not the only one fed up having to log in every day and add new blocked domains, all of which are clearly total rubbish - after paying for the priviledge of finding out they're rubbish of course. "Partners"...lol.

Be useful to have a list - I'd happily contribute (although I suspect we might need a 5,000, not 500 block max)


 7:10 am on Dec 18, 2008 (gmt 0)

Have some faith in the "Free Market", 5000 is only a grain of sand on the beach (or a drop of pi$$ in the ocean)...

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