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Yahoo Search Marketing Pay Per Click Advertising Forum

Yahoo Searchmarketing Report Error

 11:27 am on Nov 5, 2008 (gmt 0)


I found that Yahoo Searchmarketing Report have a very big different with webalizer, Awstats or Google Analytics.
From Yahoo Report: keyword1 is 100 clicks per month. Total amount is about $100
But web statistic is 10 - 25 clicks only.
I have phone to Yahoo Search Centre. But Yahoo cannot solve the problem. They said that their system is OK. They don't know the reason.

Would you help me to solve the problms?

Best Regard



 3:20 pm on Nov 6, 2008 (gmt 0)

It might appear too obvious, or maybe I'm just underestimating you (and if I am, it's not my intention): Yahoo gives you info of RAW clicks, while differrent stat-tools give you also the unique number. make sure you're looking at the same one.

Also, Yahoo's interface includes clicks from partner sites... are you checking your stats By Site (e.g. Yahooo.Com), or using a tracking ID to track the entire Yahoo account?

Stay strong.


 2:34 am on Nov 7, 2008 (gmt 0)

Thank you for your reply and support.

My Yahoo search setting as follow:

Tactic Settings
Sponsored Search
Sponsored Search Status: OnMatch Type: Advanced
Content Match
Content Match Status: Off


 8:44 pm on Nov 7, 2008 (gmt 0)

That's not what I meant actually... You should check out what clicks your statistics refer to. same with yahoo. that should explain the gaps.

And you're very welcome :)

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