MadeWillis
msg:3649914 | 5:13 pm on May 14, 2008 (gmt 0) |
Are you saying that a competitor found a low traffic keyword that you advertise on and searched tens of thousands of times to skew your CTR, thus lowering the quality of your entire campaign? How do you know who is behind these "blackhat strategies"? Does this happen often to you? Have you ever considered that many of Yahoo search network partners send nothing but junk traffic and impressions? Could be worse in your vertical than others. Consider blocking some of those sites so that your ads do not display there.
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NatronZero
msg:3651068 | 5:38 pm on May 15, 2008 (gmt 0) |
I actually experienced something very similar yesterday. A very obscure KW - received only 1 click in the previous 2 1/2 months suddenly, and seemingly within the course of a couple hours, accrued more than 200 clicks. I'm following up with reps currently and have a ticket submitted to click fraud investigation. I understand market flux, but this is absurd. Please post if you find anything else out & I will do the same. Cheers,
n.
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Tropical Island
msg:3651793 | 12:53 pm on May 16, 2008 (gmt 0) |
It has been reported here in the past that Yahoo or one of it's partners will feature a keyword on their home pages & increase impressions many fold. In past years I had to disable keywords because of this problem.
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shorebreak
msg:3652584 | 3:34 pm on May 17, 2008 (gmt 0) |
Some keyword mgmt systems allow you to set impression and/or click volume change thresholds that trigger keywords being paused.
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powerstar
msg:3652613 | 4:19 pm on May 17, 2008 (gmt 0) |
| t has been reported here in the past that Yahoo or one of it's partners will feature a keyword on their home pages & increase impressions many fold. |
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what about some conversions? On Yahoo increase of impressions and clicks does not translate to conversions, for some strange reasons it 2 different things.
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Searg
msg:3652680 | 6:22 pm on May 17, 2008 (gmt 0) |
MadeWillis...YEP, that's what I'm saying. It would be easy to block domains but it's not coming from anything specific. It would be easy to for the idiot to stay anon using harvested/anon. ip's.... and as far as the keyword being featured on the homepage...this keyword is sooo stupid obsurd...5 words...they wouldn't have that up on any page. I'm waiting to hear from yahoo but since I've disabled the words in question my account is doing much better and seems to be rebounding... Natron...I was experiencing only impressions and not clicks...I hope it gets resolved for you but Yahoo's technology is so inferior in this area I bet you get the old fashioned, "nothing appears to be wrong, all is normal". Let me know though....hope they fix it brotha.
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ppc_newbie
msg:3656437 | 3:33 pm on May 22, 2008 (gmt 0) |
Some of the domain parks feature some of my KWs causing hits. I don't mind paying for search generated clicks. But, clicks from casual surfers because an Ad already caught their eye are only worth maybe 1/100 of what I want to pay for actual PPC searched clicks.
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shorebreak
msg:3656948 | 12:12 am on May 23, 2008 (gmt 0) |
ppc_newbie, welcome to the world of search distribution fraud...
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handsome rob
msg:3657345 | 1:09 pm on May 23, 2008 (gmt 0) |
Agreed. Traffic from 7Search doesn't suddenly become worth YSM prices just because someone funnels it through a Yahoo-driven parking page.
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handsome rob
msg:3662813 | 1:14 pm on May 30, 2008 (gmt 0) |
Called up earlier this week to check on the status of a domain blocking case opened last week, was laughed at by the rep on the phone as was told that my argument was irrelevant. Nice.
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NatronZero
msg:3670933 | 4:41 am on Jun 10, 2008 (gmt 0) |
No Dice.
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scout
msg:3671214 | 2:05 pm on Jun 10, 2008 (gmt 0) |
Searg, watch your match types. You may be experiencing an issue where Yahoo is mapping search queries to your obscure advanced match keyword because it has a higher max cpc then a similar keyword. If you experience a sudden impression increase on an obscure long tail keyword, chances are it's a mapping issue on advanced match or a yahoo syndicate, or even both.
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PPC Consultant
msg:3701840 | 5:06 pm on Jul 18, 2008 (gmt 0) |
They were doing tests with the Google system at the time. Everything went crazy. You should see everything come back to normal now...
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