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Yahoo Search Marketing Pay Per Click Advertising Forum

    
First day high, second day low!
LeoXIV




msg:3632498
 5:23 pm on Apr 22, 2008 (gmt 0)

Hi,

I am seeing a strange behavior, any new adgroup i add gets a good amount of traffic on the first day then on the second day it declines rapidly.

I was wondering what is causing this.

Thanks
Leo

 

vstevens




msg:3632741
 10:45 pm on Apr 22, 2008 (gmt 0)

I was starting to think I was the only one. Yahoo Search Marketing is ridiculously inconsistent. To the point it doesn't even make any sense. Its almost "fishy"?

LeoXIV




msg:3633846
 6:49 am on Apr 24, 2008 (gmt 0)

the funny part is that if I add a new adgroup to a campaign, then the previous adgroups get a jolt of traffic too!

PPC Consultant




msg:3701880
 5:35 pm on Jul 18, 2008 (gmt 0)

they gave a chnace to your KWs and tried it in different positions, giving you high traffic. Then they realized your ad ctr * cpc is not as high as other advertisers buying the same KW. So now they show you ad a lot less frequently.. Work on your ad copy!

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