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Forum Library : Charter : Moderators: werty Yahoo Search Marketing Pay Per Click Advertising Forum
First day high, second day low! LeoXIV msg:3632498 5:23 pm on Apr 22, 2008 (gmt 0) Hi,
I am seeing a strange behavior, any new adgroup i add gets a good amount of traffic on the first day then on the second day it declines rapidly.
I was wondering what is causing this.
vstevens msg:3632741 10:45 pm on Apr 22, 2008 (gmt 0)
I was starting to think I was the only one. Yahoo Search Marketing is ridiculously inconsistent. To the point it doesn't even make any sense. Its almost "fishy"? LeoXIV msg:3633846 6:49 am on Apr 24, 2008 (gmt 0)
the funny part is that if I add a new adgroup to a campaign, then the previous adgroups get a jolt of traffic too! PPC Consultant msg:3701880 5:35 pm on Jul 18, 2008 (gmt 0)
they gave a chnace to your KWs and tried it in different positions, giving you high traffic. Then they realized your ad ctr * cpc is not as high as other advertisers buying the same KW. So now they show you ad a lot less frequently.. Work on your ad copy!