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Yahoo Search Marketing Pay Per Click Advertising Forum

    
Yahoo Now Includes Stats on Bid Chage Page
Finally!
PPC_Chris




msg:3629940
 1:33 pm on Apr 18, 2008 (gmt 0)

With the addition of minimum bids, it looks like Yahoo changed the "edit bid" screen to now include relevant stats for each selected term including CTR, CPC, Impressions, clicks, cost, assists, conversions, revenue, CPA and ROAS. Previously, Yahoo would not disply this info on the bid changing screen so it was impossible to look at these stats while making changes unless you had them open (in excel) in a seperate window. Its about time Yahoo!

They still need to fix the formatting as the minimum bid for the last team gets cut off on my screen. This is huge news for me as it will make my bid updating much, much easier.

 

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