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Yahoo Search Marketing Pay Per Click Advertising Forum

This 40 message thread spans 2 pages: 40 ( [1] 2 > >     
Blocked Domains is live
Blocked Domains
YahooPete




msg:3478348
 12:06 am on Oct 16, 2007 (gmt 0)

Hi there,

I just want to let you know that the Blocked Domains feature, which I mentioned in a previous post,
[webmasterworld.com...] , is live.

Initially, Blocked Domains will be available in the US and Korea. We plan to roll out Blocked Domains in other markets next year. Iíll keep you posted.

Thanks for all the feedback!
YahooPete

 

bears5122




msg:3478391
 2:17 am on Oct 16, 2007 (gmt 0)

From what I'm reading, this feature will let you block out any domain your ads appear on that you don't want, correct? That means search partners like AllTheWeb for instance? Also domain landers running Yahoo! ads? Just want to make sure I'm getting this right.

powerstar




msg:3478399
 2:37 am on Oct 16, 2007 (gmt 0)

Pete,

If i add domain.com, will it block sub.domain.com?

teenwolf




msg:3478477
 4:39 am on Oct 16, 2007 (gmt 0)

If i add domain.com, will it block sub.domain.com?

Yeah if you block at the root level like domain.com, it will block everything related to that domain: www.domain.com, sub.domain.com, domain.com/example, etc.

powerstar




msg:3479408
 1:36 am on Oct 17, 2007 (gmt 0)

I see it thanks Teenwolf

because all the so call "search partners" running the same web sites and might have hundreds of the same sites. why can't we just block the "search partner"? We only have up to 250 sites we can block, they might keep adding more and more sites

I think this is a good start but Yahoo can definitely do much better (why don't you just copy Google? you copied everything else)

ryanfromaustin




msg:3479473
 3:44 am on Oct 17, 2007 (gmt 0)

Kudos to Yahoo. With all the trouble we have had with them over the years, they seem to be finally making a concerted effort to increase ROI for their advertisers. Google should follow in this one and soon, in my opinion.

RhinoFish




msg:3479724
 12:51 pm on Oct 17, 2007 (gmt 0)

"With all the trouble we have had with them over the years, they seem to be finally making a concerted effort to increase ROI for their advertisers."

if you need to compile and manage a list of domains to block because they're trashy, who's making the effort? you.

"Google should follow in this one and soon, in my opinion."

are you saying G should add the ability to block domains?

ryanfromaustin




msg:3479787
 2:12 pm on Oct 17, 2007 (gmt 0)

"if you need to compile and manage a list of domains to block because they're trashy, who's making the effort? you. "

Yes, we use simple reporting to figure it out.

"are you saying G should add the ability to block domains?"

Google should allow us to block ALL domains, not just content partners. They should also give us 100% transparency into where our traffic is coming from instead of masking certain domains.

jam2005




msg:3481029
 4:28 pm on Oct 18, 2007 (gmt 0)

I agree. I would love it if Google gave us the ability to block certain search partners without blocking them all.

Thanks Yahoo! This is great. I just when through and blocks a whole bunch of sites that have been sending us junk traffic (most of them ended with .info...).

teenwolf




msg:3481052
 5:08 pm on Oct 18, 2007 (gmt 0)

250 blocked domains is nice.

But 2,500 would be highly useful.

And unlimited would be incredible.

ryanfromaustin




msg:3481231
 8:12 pm on Oct 18, 2007 (gmt 0)

"250 blocked domains is nice.

But 2,500 would be highly useful.

And unlimited would be incredible."

Even better - how about if they published a list of search partners and let us choose where our ads show. Anyway, I won't complain too much. I am VERY pleased that they made this move.

teenwolf




msg:3481299
 9:14 pm on Oct 18, 2007 (gmt 0)

I, too, am very pleased with this move. I think a lot of people are.

However, the 250 limit is quickly being approached...

powerstar




msg:3481464
 12:34 am on Oct 19, 2007 (gmt 0)

I am up to 180 blocked...

the problem is that it's seems like they are all the same domains type so we will block them but they will keep adding more domains so we have a limit and the so call "search partners" have no limit. we might be back to square one as soon as next week, traffic with no ability to block them.

YahooPete, can you please explain the logic of the 250 domains limit?

superclown2




msg:3481705
 8:48 am on Oct 19, 2007 (gmt 0)

Can you please give me a list of the domain's that everyone else has blocked so that I can advertise on them exclusively?

I feel a lot of people have missed an important point - we choose how much to bid for these clicks. Take out all the partner sites and there is less business and it will cost us more to get it. Result: less profit at the end of the day.

teenwolf




msg:3482216
 7:23 pm on Oct 19, 2007 (gmt 0)

Can you please give me a list of the domain's that everyone else has blocked so that I can advertise on them exclusively

Or I could just instruct you how to put money in a pile and burn it.

Same thing.

beren




msg:3482312
 9:19 pm on Oct 19, 2007 (gmt 0)

I feel a lot of people have missed an important point - we choose how much to bid for these clicks. Take out all the partner sites and there is less business and it will cost us more to get it. Result: less profit at the end of the day.

Maybe in some markets, but many of us want to totally exclude sites that are very low quality if not fraudulent. There isn't "less business", because there was no real business coming through from those affiliates, just useless clicks. I'm willing to pay twice per click what I am now paying for yahoo.com clicks, but not if I have to subsidize their dodgy affiliates.

Philosopher




msg:3482314
 9:21 pm on Oct 19, 2007 (gmt 0)

Looks like I can start ramping my Yahoo campaigns back up.

I had all but given up due to the overwhelming cr*p that was being sent by many of their partners.

I do agree that the 250 limit will likely be hit VERY quickly and should be increased quite a bit or we will be back at square one before long.

powerstar




msg:3483367
 4:30 pm on Oct 21, 2007 (gmt 0)

Blocked domains is gone? I don't see it on my account any more

mike_ppc




msg:3483815
 11:16 am on Oct 22, 2007 (gmt 0)

Pete, when can we expect this feature to be available in other countries (except US and Korea)?

RhinoFish




msg:3484075
 3:52 pm on Oct 22, 2007 (gmt 0)

Y's in better shoes to pass judgment on bad partners, but they've decided to leave it up to you and you're grateful... as scamming sites lose rev, they'll populate more domain names and you guys can keep chasing them down and trying to figure out which ones to remove from your 250 list to make room.

The suggestion to give us a list to add instead, I could see that as a great thing, trumping G for sure. Of course, I'd click one or two from the list and never have to mess with it again... but that's not going to happen.

I will admit that having what they gave us is better than not having it at all, but I'm not applauding the porcupine that passes out a few bandages.

toddb




msg:3487906
 12:27 am on Oct 26, 2007 (gmt 0)

Rhinofish, I have to agree with you as that appears top be what is happening. They are just moving the bad traffic to other domains that clearly would not have this size of typein traffic and Yahoo does not seem to care that it is obviously fraudulent. Since when can a three word domain with one hyphen shoot out 30 hits a day of search requests? NEVER! It is ridiculous.

werty




msg:3492990
 7:52 pm on Oct 31, 2007 (gmt 0)

What about just allowing yahoo.com to show my ads? I would prefer to not waste money everywhere else, and 250 is nowhere near enough to block all of your poor traffic partners.

Another question is: can block the actual location where the ads are being called, or does it have to be the domain they are showing up on?

Example: if longdomainname.com is showing ads being pulled from scammypartner.com, can I just block scammypartner.com?

Also can we block IP addresses? Many of your partners are serving our ads on 100's to 1000's of sites, but all on the same IP address. It would be nice to be able to block them all, just using one IP.

awardmasters




msg:3493552
 1:49 pm on Nov 1, 2007 (gmt 0)

Domain blocking is a joke. It is very disappointing to see yahoo just allow the offenders to renenter with a new domain name and the same old pages. Yahoo needs to allow us to opt in for domains we want no others.

beren




msg:3493632
 2:45 pm on Nov 1, 2007 (gmt 0)

Yes, I am very disappointed. And I was telling people that Yahoo had turned around and was cleaning up its act. That turned out to be untrue. This is a sad joke, indeed.

bears5122




msg:3495061
 9:31 pm on Nov 2, 2007 (gmt 0)

Maybe Yahoo! Pete is on vacation. :-)

mike_ppc




msg:3496690
 1:17 pm on Nov 5, 2007 (gmt 0)

This is the difference between Google and Yahoo: like between AWA and YahooPete!

shorebreak




msg:3496922
 5:27 pm on Nov 5, 2007 (gmt 0)

Yahoo was started by two guys who didn't want to forget the addresses to porn sites they visited while sitting in their Stanford dorm rooms. What do you expect of a firm with that founding 'vision'?

What's happening here is very simple - Yahoo is more concerned with how investors perceive them than they are about how advertisers perceive them. That's been the case ever since the company went public, and won't ever change.

UnitedRigo




msg:3498374
 3:57 am on Nov 7, 2007 (gmt 0)

I think 250 is definitely a step in the right direction. I applaud Yahoo for that. It would definitely be nice to have more than 250.

[edited by: UnitedRigo at 3:57 am (utc) on Nov. 7, 2007]

ByronM




msg:3499178
 11:09 pm on Nov 7, 2007 (gmt 0)


What's happening here is very simple - Yahoo is more concerned with how investors perceive them than they are about how advertisers perceive them. That's been the case ever since the company went public, and won't ever change.

Thats the case for any company that goes public. If you think Google still lives by the "search all the worlds content" mantra boy you have it coming to you. Google isn't a search company anymore, they're a marketing company leveraging search in its many aspects to advertise to you.

Google's network isn't impervious to fraud either. I see MANY sites - illegal, embarasing and even immoral that have adsense on them.

yes, yahoo can do a lot to clean up its act but its far from being alone in supporting a corrupt content network that is ripe with abuse across the board.

More people scam adsense alone and Google profits from it then anyone could care to imagine simply because google is better at being a black box and believe it or not Yahoo is more transparent.

[edited by: ByronM at 11:09 pm (utc) on Nov. 7, 2007]

powerstar




msg:3499186
 11:30 pm on Nov 7, 2007 (gmt 0)

Google's network isn't impervious to fraud either. I see MANY sites - illegal, embarasing and even immoral that have adsense on them.

But you still can opt out of Adsense while with Yahoo you have to take it....big different

This 40 message thread spans 2 pages: 40 ( [1] 2 > >
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