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Yahoo Search Marketing Pay Per Click Advertising Forum

    
Cancelled my acct
VoodooDali




msg:3238764
 8:51 pm on Jan 31, 2007 (gmt 0)

I emailed YSM to cancel my acct today.
I am completely unable to login to it...consistently getting verification code invalid messages, and clearing cache, deleting cookies does not help. Also, I was shocked that on the YSM page there is no "contact us" link and I actually had to do a Yahoo search to find that info. I only find that on seedy, underhanded webpages, and do not expect that on a major website with high-paying customers. That is just the last straw for me.

The one thing I liked about Overture vs Google Adwords was the fact that the bidding system was transparent. Even though only around 20% of my clickthroughs came from Overture, my preference for their system made advertising with them worthwhile. Since Yahoo took over, my clickthroughs have diminished to the point that YSM not worth the hassle for me, especially considering that the cost of ads will definitely increase. I am switching to MSN and will continue Google of course.

 

webdudek




msg:3239197
 7:25 am on Feb 1, 2007 (gmt 0)

only around 20% of my clickthroughs came from Overture

This is my problem as well.
I'm getting traffic from very low quality yahoo partners. Mostly MFA sites. (or should I say MFY?)
If Yahoo will give us the option to create a filter list of sites from which we do not want to get traffic, that will be great. This will definitely allow me to spend more money on my YSM campaigns.
As for the missing 'contact us' link, I totally agree. It feels like they want you to work hard before you contact them, which is not a tier one company standard.

sadtra




msg:3239648
 5:34 pm on Feb 1, 2007 (gmt 0)

Yahoo partners put the squeeze on my account and budget too. Since canceling and uping my budget with google and hooking up with MSN my sales are up by 50%.

sad, since I was pretty happy with yahoo until I was electronically raped by someone yahoo is in bed with!

Question for yahoo... if you are splitting the revenue with partners that are ripping off the hand that feeds you is it OKAY?

handsome rob




msg:3241165
 8:16 pm on Feb 2, 2007 (gmt 0)

My conversion rate for my yahoo PPC traffic is nearing 1% while my Adwords conversion rates are on a slow rise.

It's worth mentioning that I've been opted out of content match from day one and receive(read: pay for) hundreds and hundreds of non-converting visitors from "Domain Match" every month.

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