homepage Welcome to WebmasterWorld Guest from 50.19.169.37
register, free tools, login, search, pro membership, help, library, announcements, recent posts, open posts,
Become a Pro Member
Visit PubCon.com
Home / Forums Index / Yahoo / Yahoo Search Marketing Pay Per Click Advertising
Forum Library, Charter, Moderators: werty

Yahoo Search Marketing Pay Per Click Advertising Forum

    
Broad matching vs Exact matching?
MKinCA




msg:3033124
 4:16 pm on Aug 3, 2006 (gmt 0)

Here's what I'm trying to do, and I have yet to figure out how with Y!

I want to advertise on:

** widget **
but not
widget

For example, I want my ads on:
blue widget
widgets around the world
happy widgets
how does a widget work

But not on the search when people simply type in:
widget

I submitted a huge list of keywords to Y! only to have them be denied for overlapping with "widget"

Thoughts/suggestions?

 

MKinCA




msg:3040628
 12:32 am on Aug 10, 2006 (gmt 0)

help?

awardmasters




msg:3040794
 3:31 am on Aug 10, 2006 (gmt 0)

Turn off broad match and list all your long tail search terms, but do not list just widget.

Hipsoul




msg:3040819
 4:23 am on Aug 10, 2006 (gmt 0)

And be aware that Broad Match needs to be diabled in more than one place...
it seems the YSM admin IS actually "out to get you!"...be aware.

Global Options:
 top home search open messages active posts  
 

Home / Forums Index / Yahoo / Yahoo Search Marketing Pay Per Click Advertising
rss feed

All trademarks and copyrights held by respective owners. Member comments are owned by the poster.
Home ¦ Free Tools ¦ Terms of Service ¦ Privacy Policy ¦ Report Problem ¦ About ¦ Library ¦ Newsletter
WebmasterWorld is a Developer Shed Community owned by Jim Boykin.
© Webmaster World 1996-2014 all rights reserved