I have a site that does really well in Google for very competitive terms. Our Alexa rank is 3K and we have over 100K pages. The issue that I have is with Yahoo. Last April 2006 the site was hit really hard in Yahoo SERPS and we completely disappeared from the search results. Didnít rank for competitive terms, non competeitive terms, or long tail keywords. I was able to find us for the title tag search for some of the pages including the homepage. Also the index of pages stayed the same.
I filed for re-inclusion and didnít hear anything back from them as most of us donít. The email which I received was to go over their guidelines. Now I went over the guidelines rigorously once again and I did not see anything that the site and its pages might be in violation and non-compliance of. I then submitted the second inclusion by stating each of their points in the guidelines and explaining that we indeed pass each one. I also explained to them that we made changes where it might be an issue. I still did not hear from them.
Later this year they came out with the Search Submit Basic. I basically have tried everything so I figured I might as well try this. The guidelines are the same for SSB and Web Organic Search. In matter of two days 5 URLs were approved. From this the only thing that I can conclude is that we do meet the guidelines because they are same for both, itís possible that the site might have needed some editorial review which it was not getting.
With the SSB program you can only submit up to 5 URLs after that you need to join the Search Submit Pro which is CPC basis. If I know I meet the guidelines why would I join the SSP.
April this year at the Search Engine Strategy Show in NY, I met with Sean Suchter and Amit Kumar and discussed the issue with them. They both said they would look into the situation as it didnít sound right. Sean said ďthere should be no reason why I would be able to submit through SSB but was not included in organic when the guidelines are the sameĒ. He did mention that I might have been able to go through SSB and received individual attention and why the site was OK.
Again I emailed him a few times never heard from him and never heard from Amit Kumar as well. Itís the usual from Yahoo guys as I can assume there busy and Iím sure they were approached by so many people with their concerns or issues.
Iím at a lost here and really not sure what to do. The 5 URLs submitted rank well and again for very competitive terms.
The option that we have is to start another site just for Yahoo, but this would be a big project and the ability to manage two similar sites as well as other issues. Before we actually decide to take this route I was wondering how you all feel about this and if you have any suggestions for me. Is there anything else that I can do to get feedback from Yahoo on the situation.