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Yahoo Publisher Contextual Advertising Network Forum
|No its not dead yet!|
The death of Yahoo has been greatly exaggerated
Another thread here asks if YPN is dead. No, I do not believe it is dead. Perhaps there is nothing new to post about in this section, but it is certainly not dead.
I have been quietly adding YPN to some of my sites as I update them (The sites were banned from Adsense, so I am rebuilding them to comply with YPN's compliance standards).
The targeting seems pretty good. Much better than it was a couple years ago when I first started using it.
My only concern is whether YPN will continue, or is the new MSN/Bing search deal going to condemn it?
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