This format really intrigues me. For example, anyone doing self-publishing consider what your book makes you per chapter; not the selling price but your own revenue. For some I've talked to this is probably less than 50 cents per chapter. I would certainly think that it is possible to make this same amount if not more if chapters are given away for free with ad support.
But at this point I can't seem to find any good feedback on results.
One big concern I have is that ads seem to be all based on a per-click model. Since what I do would generally be printed out, I would want a per-impression option.
[edited by: PaulPA at 8:40 pm (utc) on July 16, 2008]