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Yahoo Publisher Contextual Advertising Network Forum

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Why YPN Sends Me Over the Edge
Even When We Barely Use It
ember




msg:3637203
 1:02 am on Apr 29, 2008 (gmt 0)

Have one site that does very well with YPN (up to $11 epc). Most traffic comes in through homepage. Took 2 years to get the targeting just right. Very tricky. Two days ago the site went down for 9 hours, and when it came back up, the targeting was completely off even though nothing on the homepage had changed. All other pages have targeted ads, just not the homepage. index1.html, index2.html, etc. will all target but no one sees those pages. index.html will not target no matter what. The four text ads all talk about "staples," i.e. "staples vacations," "staples nursing," "staples pets," etc., which make no sense whatsoever, particularly when there is absolutely NOTHING on our home page that says anything about "staples."

This is why YPN makes me crazy.

 

rehabguy




msg:3637226
 1:41 am on Apr 29, 2008 (gmt 0)

My business partner and I discuss this sometimes.

Why - with all the money and talent that Yahoo has available - can't they get their !@#$%% together? How hard can targeting be?

You shouldn't be a publicly traded company if you can't even do simple things like serve targeted ads. Even I could write something to do that.

...

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